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# Feathered Fashionistas
The Selby Shows This Season's Clothes on “Animals in Fashion”

By Rachel | Published 2009-06-04 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/selby-animals-in-fashion
References: [pipeline.refinery29](http://pipeline.refinery29.com/news/the_selby_expands_to_the_anima.php) & [theselby](http://www.theselby.com/5_09_animalsinfashion/index.html)

For their latest drawings, The Selby decided to look to animals for inspiration. The artist decided to pair up this season's [runway looks](https://www.trendhunter.com/trends/siegelman-stable-1) with [zoo animals](https://www.trendhunter.com/trends/lillys-zoo).

The collection features a penguin in a Balenciaga suit, a pony wearing a Marc Jacobs [pill-box hat](https://www.trendhunter.com/trends/dusen-dusen-1) and a wooly mammoth wearing the green dress Louis Vuitton is so well known for recently.

The pictures by The Selby will be featured in Dossier Magazine.

**Implications** - A simple way for businesses to capture the attention of large numbers of consumers is by portraying themselves as a highly approachable organization. This can be achieved by incorporating familiar or personable traits or characteristics throughout different marketing strategies. Images that conjure up positive or happy feelings will appeal to a wide audience.

## Trend Insights (Trend Hunter)

- Score: 0.5/10
- Popularity: 7% | Activity: 1% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion)

## Key Themes

### Why This Trend Is Growing

- **Animal-inspired Fashion:** Fashion designers and artists are taking inspiration from animals for their designs and marketing campaigns.
- **Personification Marketing:** Marketing campaigns utilizing animals or anthropomorphic characters to create personable and relatable brand identities are gaining mainstream attention.
- **Fashion and Art Collaborations:** Fashion designers and artists are collaborating more frequently, resulting in unique and attention-grabbing marketing campaigns.

### Industries Being Reshaped

- **Fashion:** Fashion designers are incorporating animal-inspired designs and personification marketing techniques to capture consumer attention and increase brand visibility.
- **Art:** Artists are collaborating with fashion designers to create unique marketing campaigns and garner attention for their work through fashion.
- **Advertising:** Advertising agencies are utilizing animal-inspired designs and personification marketing techniques to help their clients stand out in increasingly crowded markets.

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- [Seasonal Fashion Collections](https://www.trendhunter.com/trends/siegelman-stable-1.md)
