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# Cellphone-Generated Stargazing
The NASA Spot the Station Program Sends You Texts From Above

By Lucas Kschischang | Published 2012-11-06 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/see-the-international-space-station
References: [spotthestation.nasa.gov](http://spotthestation.nasa.gov)

If you've ever wanted to see the International Space Station, the [NASA](https://www.trendhunter.com/trends/nasa-streaming-service) Spot the Station program is for you. Being the third-brightest object in the sky (behind the sun and moon), the International Space Station is easy to spot if you know where to look, and now NASA is here to help!

NASA has long been one of the most inventive organizations in the world, but now with its ‘Spot the Station’ alert program, it’s bringing “station-gazing” right to your phone. By alerting users via [SMS text or email](https://www.trendhunter.com/trends/spacex-directtocell-program), NASA hopes to provide its fans with information to make [stargazing](https://www.trendhunter.com/trends/star-identification-camera) a little more fun. Users worldwide will receive a text message when the International Space Station is passing over their region with a “good sighting opportunity.” Defined by NASA as “sightings that are high enough in the sky (40 degrees or more) and last long enough to give you the best view of the orbiting laboratory” on its site, the space program gives the opportunity to see the International Space Station anywhere from once a month, to multiple times weekly.

Additional Sources:
[National Geographic](http://science.nationalgeographic.com/science/photos/iss-gallery/)

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 23% | Activity: 62% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Science](https://www.trendhunter.com/science)

## Key Themes

### Key Themes Behind This Trend

- **Space Tourism:** The NASA Spot the Station program is sparking interest in space tourism by providing regular alerts for the best viewing opportunities of the International Space Station.
- **Mobile Technology:** The use of SMS text and email alerts from NASA's Spot the Station program demonstrates the potential for mobile technology to enhance the stargazing experience.
- **Personalized Notifications:** NASA's Spot the Station program exemplifies the growing trend of personalized notifications in delivering relevant information to users about celestial events.

### Where This Applies

- **Space Exploration:** The innovations in the NASA Spot the Station program highlight the potential for disruption in the space exploration industry, especially in the areas of public engagement and tourism.
- **Mobile Applications:** The NASA Spot the Station program showcases the opportunities for disruptive innovation in the mobile applications industry, as personalized and timely notifications become more prevalent.
- **Astronomy Education:** The educational aspect of the NASA Spot the Station program offers innovative opportunities in the astronomy education industry, allowing individuals to actively observe and learn about celestial objects.

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