# Wintery Alcoholic Containers Perpetual Kid's Secret Flask Fits Into the Side of Cozy Red Mittens By Alyson Wyers | Published 2014-09-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/secret-flask References: [thatsnerdalicious](http://www.thatsnerdalicious.com/accessories/the-mitten-flask-warms-you-up-in-two-ways/) & [perpetualkid](http://www.perpetualkid.com/mitten-flask.aspx) This secret flask is perfect for [cold, snowy weather](https://www.trendhunter.com/trends/cellphone-hand-warmer). Not unlike Mindy's wine bra featured on a Christmas episode of the Mindy Project, the Mitten Flask lets you hide your booze inside a garment so you can enjoy a nice buzz. Whether you need a shot of the [hard stuff](https://www.trendhunter.com/trends/whisky-stocking) to keep a fire burning in your throat when the weather gets cold, or you simply want to make your [hot chocolate more adult](https://www.trendhunter.com/trends/instant-cocktail-mix), this product will come in very handy. Available from Perpetual Kid, the secret flask is hidden inside a pair of red mitts. The flask inserts into a zippered pocket inside one of the mittens. The flask features a spill-proof bite valve so you won't have to struggle with unscrewing the top. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 66% | Activity: 51% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Disguised Drink Containers:** Opportunity for creating innovative drink containers that can be hidden inside everyday products. - **Portable Drinking Accessories:** Opportunity for developing convenient and compact drinking accessories for on-the-go use. - **Adultified Beverages:** Opportunity for introducing adult versions of traditionally non-alcoholic beverages. ### Who This Affects Most - **Fashion Accessories:** Innovative drink containers can be incorporated into garments and accessories, creating a new market for fashion companies. - **Kitchenware:** Developing discreet and functional drink containers for home use can provide kitchenware brands with a unique selling point. - **Beverage Industry:** Creating adult versions of popular non-alcoholic beverages can tap into a new consumer base and disrupt the beverage industry. ## Related on Trend Hunter - [Minimalist Metallic EDC Flasks](https://www.trendhunter.com/trends/corkcicle-cool-flask.md) - [Insulated Drink Holders](https://www.trendhunter.com/trends/puffin-drinkware.md) - [Insulated Music-Playing Flasks](https://www.trendhunter.com/trends/vssl-insulated-flask.md) - [Leakproof Adventurer Flasks](https://www.trendhunter.com/trends/yeti-flask.md) - [Self-Heating Drink Flasks](https://www.trendhunter.com/trends/kimos-vacuum-flask.md) - [Anthropomorphic Hand-Warming Packs](https://www.trendhunter.com/trends/kawaii-hot-sauce-hand-warmers.md) - [Ultra-Customizable Water Bottles](https://www.trendhunter.com/trends/sunnies-flask.md) - [Flask Phone Cases](https://www.trendhunter.com/trends/flask-phone-case.md) - [Wine-Themed Holiday Sweaters](https://www.trendhunter.com/trends/matching-holiday-sweater.md)