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# Upcycled Oyster Shell Textiles
Siizu's SeaWool Fabric is Made from Recycled Oyster Shells

By Grace Mahas | Published 2019-11-22 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/seawool-fabric
References: [siizu](https://siizu.com/blogs/fabrics/seawool-fabric-recycled-oyster-shell) & [siizu](https://siizu.com/blogs/fabrics/seawool-fabric-recycled-oyster-shell)

Siizu's revolutionary SeaWool Fabric was developed as an alternative, [eco-friendly textile](https://www.trendhunter.com/trends/mycoworks-reishi) that is sourced from an unlikely item in order to offer consumers a stylish fashion product. Made from sustainably sourced recycled oyster shells, SeaWool comes as a new way to produce a soft wool-alternative.

To create the SeaWool Fabric, Siizu worked with a specialized fabric supplier in Taiwan who sourced the oyster shells are from the food industry. The upcycled oyster shells are mixed with [recycled plastic bottles](https://www.trendhunter.com/trends/allbirds-remix) and ground into a fine powder. This unique textile provides a number of benefits including being naturally anti-odor and providing insulation to stay warm in cold weather.

SeaWool Fabric is part of a growing number of initiatives launched to [fight fast-fashion](https://www.trendhunter.com/trends/iclothing) and help to change perceptions of upcycled fashions.

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 68% | Activity: 77% | Freshness: 9%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What Makes This Trend Stand Out

- **Eco-friendly Textiles:** Creating textiles from unconventional materials like oyster shells presents a disruptive innovation opportunity for sustainable fashion brands.
- **Upcycled Fashion:** The upcycled fashion trend offers an opportunity for brands to differentiate themselves by incorporating unique and eco-friendly materials.
- **Alternative Wool:** Developing wool alternatives like SeaWool fabric provides an opportunity to cater to consumers looking for cruelty-free and sustainable fashion options.

### Sectors Adopting This

- **Fashion:** The fashion industry can embrace the use of upcycled materials like oyster shells to create innovative and sustainable fashion products.
- **Textile:** The textile industry can explore the development of new materials, such as SeaWool fabric, to meet the demand for sustainable and eco-friendly textiles.
- **Sustainability:** The sustainability industry can promote the adoption of upcycled fashion and encourage the use of unconventional materials in the production of textiles.

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