# Refreshing Plum-Inspired Ciders Seattle Cider Company Has Introduced the Ripe Plum Cider By Kalin Ned | Published 2025-03-06 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/seattle-cider-company References: [bevnet](https://www.bevnet.com/pr/2025/03/04/seattle-cider-company-introduces-ripe-plum) & [seattlecidercompany](https://www.seattlecidercompany.com/home/)  [Seattle Cider Company](https://www.trendhunter.com/trends/effervescent-light-ciders) expands its VIVID Light Cider lineup with Ripe Plum, a refreshing and flavorful beverage offering that blends [fresh-pressed Washington apples](https://www.trendhunter.com/trends/crisp-apple-cider) with locally sourced plum juice. Seattle Cider Company's latest release aligns with the growing consumer demand for [lower-alcohol beverages](https://www.trendhunter.com/trends/brothers-cider-flavors) made with high-quality, locally sourced ingredients. With a 4.2% ABV, Ripe Plum delivers a balanced combination of crisp apple notes and the sweet, tangy richness of sun-ripened plums. The lower ABV makes the beverage an attractive option for those seeking a lighter drinking option. Plum, as a flavor, is gaining popularity for its versatility and depth, as well. Ripe Plum will be available in 12oz cans and on draft starting March 2025, with a release party at the Seattle Cider Taproom on March 6, featuring cider cocktails, local food trucks, and packaged cider to go. Image Credit: Seattle Cider Company ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 32% | Activity: 34% | Freshness: 36% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Rise of Plum-infused Beverages:** The growing popularity of plum as a beverage ingredient signals a shift toward more exotic and versatile flavor profiles in the cider industry. - **Demand for Low-abv Options:** There is an increasing consumer preference for lower-alcohol drinks, offering an opportunity for brands to create refreshing alternatives to traditional high-ABV beverages. - **Locally Sourced Ingredients Movement:** The trend of using locally sourced ingredients in cider production taps into consumer desires for sustainable and regionally authentic products. ### Industries Being Reshaped - **Alcoholic Beverage Industry:** The introduction of innovative flavors and lower-alcohol options can revitalize the cider segment within the alcoholic beverage sector. - **Craft Cider Production:** Craft cider producers are uniquely positioned to capitalize on the growing consumer interest in distinct flavor profiles and small-batch production methods. - **Local Agriculture and Sourcing:** The emphasis on locally sourced fruit for cider production drives collaboration opportunities with regional farmers and promotes sustainable agricultural practices. ## Related on Trend Hunter - [Invigorating Light Ciders](https://www.trendhunter.com/trends/light-ciders.md) - [Effervescent Light Ciders](https://www.trendhunter.com/trends/effervescent-light-ciders.md) - [Cocktail-Inspired Ciders](https://www.trendhunter.com/trends/pear-lychee-cider.md) - [Low-Alcohol Summertime Ciders](https://www.trendhunter.com/trends/cornish-orchards-peach-apple.md) - [Adventurous Limited-Release Craft Beers](https://www.trendhunter.com/trends/wild-plum-sour.md) - [Lighter Hard Ciders](https://www.trendhunter.com/trends/crisp-imperial-hard-cider.md) - [Summertime Cider Collections](https://www.trendhunter.com/trends/cider-collection.md) - [Raspberry Lemonade Ciders](https://www.trendhunter.com/trends/raspberry-lemonade-cider.md) - [Peachy Dual-Fruit Ciders](https://www.trendhunter.com/trends/rekorderlig-peachraspberry.md)