# Festive Oat Milk Lattes Chameleon Cold-Brew's Seasonal Latte Shares the Taste of Gingersnap By Laura McQuarrie | Published 2019-08-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/seasonal-latte References: [bevnet](https://www.bevnet.com/reviews/chameleon/organic-oat-milk---gingersnap-cold-brew-coffee) & [chameleoncoldbrew](https://chameleoncoldbrew.com/our-coffees) Chameleon Cold-Brew has introduced several [ready-to-drink cold brew coffee beverages](https://www.trendhunter.com/trends/unconform) that are blended with oat milk and for the fall and winter, the brand is introducing an all-new seasonal latte made with rich and creamy oat milk. The bottled dairy-free beverage takes the form of a limited-edition [oat milk latte](https://www.trendhunter.com/trends/pecan-crunch-oatmilk-latte) in a gingersnap flavor. The organic oat-based beverage has a recipe that's lower in sugar and promises to satisfy with its cookie-inspired taste and sustainably sourced coffee base. With the rising popularity of alternative milk beverages, consumers are becoming familiar with a variety of favorite seasonal beverages like hot chocolate and egg nog being completely reinvented with dairy-free versions that are made with great-tasting plant-based ingredients. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 22% | Activity: 21% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Alternative Milk Beverages:** Opportunity to innovate and create new seasonal flavors and blends using plant-based milk alternatives. - **Dairy-free Versions:** Opportunity to develop dairy-free alternatives to popular seasonal beverages like hot chocolate and egg nog. - **Sustainably Sourced Coffee:** Opportunity to source coffee beans ethically and promote environmental sustainability in the coffee industry. ### Industries Being Reshaped - **Beverage:** Disruptive innovation opportunities in the beverage industry by creating unique and flavorful ready-to-drink plant-based beverages. - **Food:** Opportunity to create new dairy-free versions of seasonal treats and desserts using plant-based ingredients. - **Coffee:** Opportunity to promote sustainable and ethically sourced coffee beans in the growing coffee industry. ## Related on Trend Hunter - [Cafe-Quality RTD Oat Lattes](https://www.trendhunter.com/trends/readytodrink-oat-lattes.md) - [Dairy-Free Layered Lattes](https://www.trendhunter.com/trends/layered-lattes.md) - [Gingerbread Oatmilk Creamers](https://www.trendhunter.com/trends/gingerbread-oatmilk-creamer.md) - [Plant-Based Iced Lattes](https://www.trendhunter.com/trends/caff-latte-by-oato.md) - [Festive Oat Milk Drinks](https://www.trendhunter.com/trends/hot-cocoa-oatmilk.md) - [Hard Oat Milk Lattes](https://www.trendhunter.com/trends/nondairy-oat-milk-hard-latte.md) - [Indulgent Campfire Cold-Brews](https://www.trendhunter.com/trends/girl-scout-smores-cold-brew-latte.md) - [Branded Oatmilk Coffee Beverages](https://www.trendhunter.com/trends/cinnamon-sugar-oatmilk-lattes.md) - [Pumpkin Pie-Inspired Cold-Brew Concentrates](https://www.trendhunter.com/trends/coldbrew-concentrate.md)