# Canine Life Jackets The Sea Squirts Dog Lifejackets Make Your Puppy Look Like a Shark By M | Published 2014-07-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/sea-squirts References: [droold](http://www.droold.com/i/1671-Shark-Fin-Doggie-Swim-Vest) & [swimways](http://www.swimways.com/sea-squirts-doggie-swim-vest-p-306.aspx) These Sea Squirts life jackets are the perfect summer-friendly attire for your puppy to wear when you go to the beach, a cottage or a pool. Not only will these [stylish canine life jackets](https://www.trendhunter.com/trends/pet-passion) keep your puppy floating for hours on end, they will also dress your dog up as an adorable shark. As the [summer season](https://www.trendhunter.com/trends/arcadia-trail-collection) rolls around, you’ll want to take your puppy with you wherever you go. The Sea Squirts swimming vest will ensure your dog can spend hours on end enjoying the water by your side. The life jacket is designed to be a flexible clip-on vest that is comfortable and lightweight. The vest comes in a stylish light blue colorway and has a quirky [shark fin](https://www.trendhunter.com/trends/kikfin) along the back so that you’ll dog will look like an underwater predator as it swims around. ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 19% | Activity: 7% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets) ## Key Themes ### Why This Trend Is Growing - **Pet Fashion:** Disruptive innovation opportunity: Develop a line of fashionable and functional pet accessories for different seasons and activities. - **Water Safety for Pets:** Disruptive innovation opportunity: Create advanced water safety tools and equipment specifically designed for pets to prevent accidents and enhance their aquatic experiences. - **Novelty Pet Gear:** Disruptive innovation opportunity: Design and produce unique and fun pet accessories that add an element of playfulness and entertainment to everyday pet activities. ### Industries Being Reshaped - **Pet Supplies:** Disruptive innovation opportunity: Introduce a range of innovative pet products that prioritize safety, style, and fun. - **Outdoor Recreation:** Disruptive innovation opportunity: Develop new and improved outdoor recreational gear and equipment designed for pets, offering enhanced safety and enjoyment. - **Fashion Apparel:** Disruptive innovation opportunity: Create a line of trendy and functional pet apparel that caters to different occasions and weather conditions, making pets stand out in style. ## Related on Trend Hunter - [Stylish Sherpa Dog Jackets](https://www.trendhunter.com/trends/sherpa-dog-jacket.md) - [Heated Dog Vests](https://www.trendhunter.com/trends/heated-dog-vest.md) - [Plastic Bottle Lifejackets](https://www.trendhunter.com/trends/bot-lifejacket.md) - [Tactical Canine Armors](https://www.trendhunter.com/trends/canine-unit.md) - [Waterproof Dog Tug Toys](https://www.trendhunter.com/trends/tug-e-nuff.md) - [Seasonal Pet Care Capsules](https://www.trendhunter.com/trends/petsafe-1.md) - [Printed Pet Sweaters](https://www.trendhunter.com/trends/smiley-sweater.md) - [Premium Canine Clothing](https://www.trendhunter.com/trends/the-dog-face.md) - [Summer-Forward Pet Collections](https://www.trendhunter.com/trends/arcadia-trail-collection.md)