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# Clarifying Sea Salt Shampoos
This Artisanal Shampoo Comes in Solid Form

By Mishal Omar | Published 2016-10-28 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/sea-salt-shampoo
References: [artsy.pk](http://artsy.pk/product/shampoo-sea-whisper)

This sea salt shampoo offers a multitude of benefits that makes it an ideal product to have on-hand at home.

The product is from a brand in Pakistan called 'Organic Secrets' and is appropriately titled 'Sea Whisper' -- referencing the shampoo's main ingredient. The sea salt shampoo comes in solid form and is packaged in a small glass jar. It was designed to clear away dandruff and give hair a shiny finish. While natural products often tend to be quite mild, the product is strong enough to be considered a clarifying shampoo and should only be used every few days.

This shampoo's benefits include its natural ingredients and potency, as well as its convenient form and packaging -- resulting in the ideal clarifying shampoo.

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 9% | Activity: 20% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What's Driving This Trend

- **Natural Haircare:** Disruptive innovation opportunity: Develop more natural haircare products with potent clarifying properties.
- **Solid Shampoos:** Disruptive innovation opportunity: Create solid form shampoos with unique ingredients and packaging.
- **Dandruff Solutions:** Disruptive innovation opportunity: Invent new products specifically targeting dandruff and providing a shiny finish.

### Who This Affects Most

- **Haircare Industry:** Disruptive innovation opportunity: Investigate new technologies and ingredients to improve the effectiveness and convenience of haircare products.
- **Packaging Industry:** Disruptive innovation opportunity: Design innovative and eco-friendly packaging solutions for beauty and personal care products.
- **Natural Beauty Industry:** Disruptive innovation opportunity: Explore the market for natural and organic beauty products and develop unique offerings for specific haircare needs.

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