# Papercraft Architecture Scribe Mundo De Pape Neighborhood Made of Notebooks By Bianca | Published 2009-09-03 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/scribe-mundo-de-pape References: [homedit](http://www.homedit.com/world-of-paper/) & [vimeo](http://vimeo.com/6203526) If you're a lover of paper, specifically of [notebooks](https://www.trendhunter.com/trends/kintsugi-art), you'll go crazy for this ad by Mexican studio, Cru Ladies for paper company, [Scribe](https://www.trendhunter.com/trends/scribe-handheld-printer). Lemon Films land BBDO Mexico put together the short flick, titled Scribe Mundo De Pape, featuring an all-[paper neighbourhood](https://www.trendhunter.com/trends/moleskine-1). The video depicts scenes like a man living in a home where everything -- from his alarm clock to his kitchen cupboards -- is made to look like notebook paper, with random scribbles and notes throughout. Even his t-shirt appears to be made from lined paper! Fortunately, the stove in the Scribe Mundo De Pape video is also made of paper, and therefore undoubtedly functional which is a plus in a house this flammable. On the upside, there'd be no mess to clean up post-fire, just a bit of ash. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 49% | Activity: 96% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Viral](https://www.trendhunter.com/viral) ## Key Themes ### Why This Trend Is Growing - **Paper-based Architecture:** Opportunity to explore innovative designs and construction techniques using paper as a primary material. - **Interactive Advertising:** Potential to create engaging and memorable ad campaigns by incorporating interactive elements such as paper-based installations. - **Functional Art:** Demand for unique and visually appealing products that blend art and functionality, such as paper-made household items. ### Industries Being Reshaped - **Paper and Stationery:** Opportunity to cater to consumers looking for eco-friendly and unconventional paper products for various purposes. - **Advertising and Marketing:** Potential to offer innovative advertising solutions that captivate audiences and create memorable brand experiences. - **Art and Home Decor:** Market for artistic and functional home decor products that showcase creativity and add a unique touch to living spaces. ## Related on Trend Hunter - [House-Like Paper Runways](https://www.trendhunter.com/trends/paper-show-space.md) - [Sculptural Paper Designs](https://www.trendhunter.com/trends/fragmenti.md) - [Pleated Paper Designs](https://www.trendhunter.com/trends/moleskine-and-issey-miyake.md) - [Paper-Inspired Artful Museums](https://www.trendhunter.com/trends/museum-for-papirkunst.md) - [Meticulous Paper-Stacked Chairs](https://www.trendhunter.com/trends/paragraphic-in-four-stacks.md) - [Sustainably Crafted Pavilions](https://www.trendhunter.com/trends/paper-log-house.md) - [Analog Creativity-Inspired Installations](https://www.trendhunter.com/trends/unleash-your-genius.md) - [Coffee Ink Flipbooks](https://www.trendhunter.com/trends/limited-edition-flipbook.md) - [Recycled Paper Pulp Lamps](https://www.trendhunter.com/trends/modular-lamp1.md)