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# Marking Memory Cartography
The Scratch & Track Map Keeps Tabs on Your Trip Highlights

By Amelia Roblin | Published 2011-02-26 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/scratch-track-map
References: [yankodesign](http://www.yankodesign.com/2011/02/22/map-your-travels-by-scratching/) & [poongwai.net](http://www.poongwai.net/works_products.html)

Cartograms are some of the best tools we have to keep track of our geographical bearings, and the Scratch & Track Map has been designed to overlay your travel experiences on their locations.

Designed by Yuree S. Lim, this [interactive mapping system](https://www.trendhunter.com/trends/mapisy) is double-printed, with permanent topographical features and [tourist destinations](https://www.trendhunter.com/trends/open-path) on the bottom later, with a scrapable surface overtop. As you visit different parts of a city, you can rub away with a coin segments of streets and building positions to reveal further detail. Add your own personal experiences in pen and the Scratch & Track Map will be a [personalized depiction of your vacation](https://www.trendhunter.com/trends/duckwyns-travel-journal), and an invaluable tool for future holidays.

## Trend Insights (Trend Hunter)

- Score: 0.9/10
- Popularity: 9% | Activity: 11% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Travel](https://www.trendhunter.com/travel)

## Key Themes

### What Makes This Trend Stand Out

- **Interactive Cartography:** The Scratch & Track Map is an interactive way to track travel experiences and has the potential to become a disruptive innovation in the travel industry.
- **Personalized Mapping:** The ability to add personal experiences to the Scratch & Track Map opens up opportunities for more personalized mapping products and services.
- **Scrapable Surfaces:** The use of scrapable surfaces in mapping products has the potential to create new and unique interactive experiences for customers.

### Sectors Adopting This

- **Tourism:** The Scratch & Track Map has the potential to disrupt the tourism industry by providing customers with a personalized and interactive tool for tracking their travel experiences.
- **Cartography:** The Scratch & Track Map is a new kind of cartography product that combines traditional maps with interactive and personalized features.
- **Stationery:** The use of scrapable surfaces in mapping products has the potential to disrupt the stationery industry by creating new and unique interactive experiences for customers.

## Related on Trend Hunter

- [Photo-Sharing Memory Maps](https://www.trendhunter.com/trends/memorymaps.md)
- [Real-World Adventure Games](https://www.trendhunter.com/trends/scratch-earth.md)
- [Travel Mapping Platforms](https://www.trendhunter.com/trends/travel-map-club.md)
- [Social Trip-Planning Apps](https://www.trendhunter.com/trends/tripmap.md)
- [Travel Story Visuals](https://www.trendhunter.com/trends/travel-wrapped.md)
- [Location-Linked Note Tools](https://www.trendhunter.com/trends/mapnotes.md)
- [Visual Journey Mapping](https://www.trendhunter.com/trends/travel-map-video.md)
- [Travel Collectible Platforms](https://www.trendhunter.com/trends/world-traveler.md)
- [Location Bookmarking Tools](https://www.trendhunter.com/trends/location-bookmarking.md)
