# Send Your Jeans for a Retro Reno Scoutie Girl Redoes Your Denim By Going Like Sixty | Published 2007-12-28 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/scoutie-girl References: [styleguru.org](http://www.styleguru.org/entry/get-ready-girls-to-make-a-style-statement-in-denim/) & [scoutiegirl](http://www.scoutiegirl.com/2007/12/post.html) OMG, seventies flashback! Cool. If you have a fav pair of comfy [faded denim jeans](https://www.trendhunter.com/trends/repossessed-climb-jeans) you know they got better with time. Designer Megan will take you back to the [70's with bright and bold designs](https://www.trendhunter.com/trends/levis-and-pixar). The jeans are your moldy-oldies, she adds the funk. She lets you send in your [old, comfy worn in jeans](https://www.trendhunter.com/trends/imogene-willie), then does the decorating for you for about $160, then mails them back to you about 2 weeks later. For those who can't part with their pants for half a month, she also offer a DIY kit to do the embellishments yourself. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 69% | Activity: 35% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Retro Denim Redesign:** Disruptive innovation opportunity: Develop a service or product that allows customers to redesign and enhance their old denim clothes for a trendy retro look. - **Personalized Denim Decorations:** Disruptive innovation opportunity: Create a platform where customers can customize and personalize their denim clothing with unique designs, colors, and embellishments. - **Conscious Fashion Transformation:** Disruptive innovation opportunity: Build a sustainable fashion brand that focuses on transforming old denim garments into fashionable and eco-friendly items through upcycling and repurposing. ### Where This Applies - **Fashion Design:** Disruptive innovation opportunity: Integrate technology like 3D printing or artificial intelligence into the denim design process to offer customers innovative customization options. - **Textile Recycling:** Disruptive innovation opportunity: Develop advanced textile recycling techniques to efficiently transform old denim garments into new fabrics, reducing waste and promoting circular fashion. - **DIY Fashion Kits:** Disruptive innovation opportunity: Create DIY fashion kits that allow customers to easily personalize their denim garments at home, providing convenient and affordable customization options. ## Related on Trend Hunter - [Eco-Friendly Denim Dyes](https://www.trendhunter.com/trends/retro-dye.md) - [Flattering Retro Oversized Denim](https://www.trendhunter.com/trends/jnco.md) - [Brand Refresh Preview Events](https://www.trendhunter.com/trends/cheap-monday-event.md) - [Denim-Upholstered Sofas](https://www.trendhunter.com/trends/denimupholstered-sofas.md) - [Modern Denim Pop-Up Shops](https://www.trendhunter.com/trends/urban-outfitters-2.md) - [Size-Inclusive Organic Jeans](https://www.trendhunter.com/trends/sizeinclusive-organic-jeans.md) - [Denim Take-Back Events](https://www.trendhunter.com/trends/target-5.md) - [Singer-Joined Y2K Flare Denim](https://www.trendhunter.com/trends/ultra-low-rise-flare.md) - [Denim-Adorned Furniture Lines](https://www.trendhunter.com/trends/denim-furniture1.md)