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# Fairytale Heroine Pin-Ups
J. Scott Campbell 'Disney Princess' Series Gives Disney Divas a Makeover

By Ryan Hinkson | Published 2010-04-25 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/scott-campbell-disney-princess
References: [ufunk.net](http://www.ufunk.net/illustration/vu-par-j-scott-campbell/) & [mechanisticmoth.wordpress](http://mechanisticmoth.wordpress.com/2009/12/02/j-scott-campbell-ruining-your-fairy-tales/)

The shots you see above are from the J. Scott Campbell '[Disney Princess](https://www.trendhunter.com/trends/the-enchanting-collection)' series. If Disney’s appeal with kids ever starts to fade, they may want to call on J. Scott Campbell to help them go after a new target market. The artist’s depiction of grown-up [fairytale heroines](https://www.trendhunter.com/trends/viktorrolf-x-disney) takes the standard Disney rating from G to R.

The J. Scott Campbell 'Disney Princess' art series features a pin-up version of just about every fairytale you can think of, from [The Little Mermaid](https://www.trendhunter.com/trends/disney-the-little-mermaid-collection) to Goldilocks, Beauty & the Beast and Sleeping Beauty.

## Trend Insights (Trend Hunter)

- Score: 6.9/10
- Popularity: 100% | Activity: 100% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Key Themes Behind This Trend

- **Pin-up Art:** Disruptive innovation opportunity: Explore new art styles and mediums for traditional characters to appeal to different target markets.
- **Grown-up Versions:** Disruptive innovation opportunity: Create adult-oriented versions of beloved characters to attract an older demographic and expand brand appeal.
- **Fairy Tale Remakes:** Disruptive innovation opportunity: Present classic fairy tales in a fresh and modern way, updating the stories for a contemporary audience.

### Where This Applies

- **Art and Illustration:** Disruptive innovation opportunity: Develop new artistic styles and techniques to push the boundaries of traditional illustration and attract new art buyers.
- **Entertainment and Media:** Disruptive innovation opportunity: Explore unconventional adaptations of well-known properties to create new revenue streams and engage diverse fan bases.
- **Fashion and Merchandise:** Disruptive innovation opportunity: Collaborate with artists to create unique and edgy merchandise featuring popular characters, targeting a fashion-forward audience.

## Related on Trend Hunter

- [Fairytale-Inspired Fragrances](https://www.trendhunter.com/trends/the-enchanting-collection.md)
- [Diverse African Doll Collections](https://www.trendhunter.com/trends/creativesoul.md)
- [Dairytale Bridal Tributes](https://www.trendhunter.com/trends/disney-wedding-dresses-1.md)
- [Whimsical Character-Inspired Statement Capsules](https://www.trendhunter.com/trends/aldo-x-disney.md)
- [Soft-Colored Disney Apparel](https://www.trendhunter.com/trends/cinderella-capsule.md)
- [Princess-Themed Lip Glosses](https://www.trendhunter.com/trends/ultra-glossy-lip.md)
- [Villainous Bridal Gowns](https://www.trendhunter.com/trends/allure-bridals-disney-bridal-gowns.md)
- [Enchanting Classic-Animation-Inspired Jewelry](https://www.trendhunter.com/trends/girls-crew.md)
- [Sparkling Detailed Princess Dolls](https://www.trendhunter.com/trends/american-girl-doll-1.md)
