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# Spiteful Scorpion Valentine's Gifts
You Can Now Send Your Ex a Scorpion for Valentine's Day

By Grace Mahas | Published 2023-02-07 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/scorpion-valentines-gifts
References: [topochicohardseltzerusa](https://www.topochicohardseltzerusa.com/scorpion)

![Spiteful Scorpion Valentine's Gifts](https://cdn.trendhunterstatic.com/thumbs/498/scorpion-valentines-gifts.jpeg)

This Valentine's Day, [Topo Chico Hard Seltzer](https://www.trendhunter.com/trends/topo-chico-hard-seltzer-1) is daring customers to add a unique twist to their traditional celebrations. The brand is offering Scorpion Valentines, complete with a real, edible scorpion coated in a [strawberry guava flavor](https://www.trendhunter.com/trends/smartsweets-strawberry-hearts) inspired by their signature seltzer. The Valentines come in a [heart-shaped box](https://www.trendhunter.com/trends/hearttoheart-kits) and are ethically sourced, making them completely safe to eat.

Starting on February 10th, at 8 AM EST, Scorpion Valentines will be available for purchase for $6.99 on Scorpion.Valentine.TopoChicoHardSeltzerUSA.com. Those who choose to send a Scorpion Valentine will not only surprise their loved one, but will also receive a discount on Topo Chico Hard Seltzer.

 Visit Topo Chico Hard Seltzer's website and send a Scorpion Valentine to that special someone or an ex.

## Trend Insights (Trend Hunter)

- Score: 6.3/10
- Popularity: 84% | Activity: 92% | Freshness: 14%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing)

## Key Themes

### Why This Trend Is Growing

- **Ex-themed Valentine's Day Gifts:** Opportunity for brands to create unique and edgy gifts for people celebrating Valentine's Day in an unconventional way.
- **Food & Beverage Pairings:** Incorporating unusual or exotic ingredients in food items to complement and promote sales for a beverage brand.
- **Subscription-based Gifts:** Subscription services can easily customize their offerings to cater to consumers with different tastes and preferences, including those who prefer unconventional gifting options.

### Industries Being Reshaped

- **Food & Beverage:** Opportunity to create products or collaborations with other brands to appeal to those who prefer unique and unconventional food and beverage options.
- **Subscription Services:** Subscription services can adapt to this Ex-themed Valentine's Day trend and offer personalized and curated gifts for their subscribers, opening up a new revenue stream.
- **E-commerce:** With the increasing popularity of online shopping, e-commerce platforms can use this trend to offer their customers a unique and unforgettable gifting experience, opening up new possibilities and sales.

## Related on Trend Hunter

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- [Drinkable Holiday Cards](https://www.trendhunter.com/trends/nipyata-valentines-day.md)
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