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# Online Breath Test
Scope Viral

By Bianca | Published 2008-03-28 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/scope-testyourbreath
References: [inventorspot](http://inventorspot.com/articles/one_cool_ad_campaign_scope_12095) & [testyourbreath](http://testyourbreath.ca)

After dashing out of the house, you've made it to work but now you're left a little concerned you might be plagued with moose breath after forgetting to brush your fangs or [rinse with mouthwash](https://www.trendhunter.com/trends/swish-mouthwash). Before you fret, there's a website you should check out.

[TestYourBreath.ca](http://testyourbreath.ca) is offering to let you know if you need a bit of freshening up; all you have to do is blow a bit of your morning breath into a microphone. If you don't have a mic, there's a tool that will do the assessing based on your last meal.

Considering it's part of an ad campaign for Scope, I wouldn't be surprised if they let everyone know they've got dragon breath that could make flowers wilt.

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 14% | Activity: 35% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet)

## Key Themes

### Why This Trend Is Growing

- **Online Breath Testing:** The trend of using online platforms to test breath freshness, providing a convenient and immediate solution.
- **Personal Health Monitoring:** The trend of individuals using technology to monitor their own health, including breath freshness.
- **Branded Ad Campaigns:** The trend of brands utilizing innovative and interactive methods to engage with consumers, such as the Scope breath test campaign.

### Industries Being Reshaped

- **Healthcare:** The healthcare industry can explore integrating online breath testing as a tool for self-diagnosis and monitoring of oral health.
- **Advertising:** The advertising industry can leverage branded ad campaigns with interactive elements, like the Scope breath test, to create engaging and memorable experiences for consumers.
- **Consumer Electronics:** The consumer electronics industry can develop portable and user-friendly breath testing devices that can be easily connected to online platforms for personal health monitoring.

## Related on Trend Hunter

- [Oil-Based Breath Serums](https://www.trendhunter.com/trends/oilbased-breath-serum.md)
- [Metaverse Mouthwash Games](https://www.trendhunter.com/trends/breathcalypse.md)
- [Lasting Freshness Toothpastes](https://www.trendhunter.com/trends/crest-clean-breath.md)
- [Dog Breath Challenges](https://www.trendhunter.com/trends/double-dog-dare.md)
- [Multifunctional Oral Sprays](https://www.trendhunter.com/trends/vitamin-mouth-spray.md)
- [Virus-Detecting Breathalyzers](https://www.trendhunter.com/trends/virusdetecting-breathalyzer.md)
- [Breathing Habit Trainers](https://www.trendhunter.com/trends/mouth-breather.md)
- [Noninvasive Breathing Trackers](https://www.trendhunter.com/trends/home-breath-analysis.md)
- [Unconventional Breath Fresheners](https://www.trendhunter.com/trends/breath-fresheners.md)
