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# Donut Ice Cream Sandwiches
Krispy Kreme's New Scoop Sandwiches Combine Donuts with Ice Cream

By Katherine Pendrill | Published 2019-07-25 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/scoop-sandwiches
References: [brandeating](https://www.brandeating.com/2019/07/krispy-kremes-future-includes-new-donut-infused-ice-cream-shakes-and-ice-cream-sandwiches.html) & [hotnews.krispykreme](https://hotnews.krispykreme.com/press-release/new-store-openings/krispy-kreme-provides-taste-brands-future-including-doughnut-infuse)

Krispy Kreme's newest location in Concord, North Carolina, is serving up "a taste of what's to come" with the debut of a cool new item called Scoop Sandwiches.

Krispy Kreme's new Concord location suggests some changes in store for the iconic brand with new menu items and the first comprehensive shop redesign in more than 10 years. One of these new items is the Scoop Sandwiches, which are a tasty take on the classic ice cream sandwich. Instead of cookies, the outside of the sandwich consists of two halves of a sliced Krispy Kreme donut. The inside is then stuffed with an Original Glazed Donut-infused ice cream and finished with your choice of toppings and drizzles.

Best of all, the new donut-infused ice cream is also being used to make the chain's new hand-spun milkshakes.

Image Credit: *Krispy Kreme.*

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 73% | Activity: 85% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Donut Ice Cream Sandwiches:** The trend of combining donuts with ice cream presents an opportunity for dessert and bakery businesses to offer unique and indulgent treats that cater to both sweet lovers and foodies alike.

### Sectors Adopting This

- **Dessert and Bakery:** The dessert and bakery industry can take advantage of the donut ice cream sandwich trend by creating innovative flavors, textures, and presentation styles to attract customers and differentiate themselves from competitors.

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