# Mystery Cartoon Donut Collections The Krispy Kreme Scooby-Doo Halloween Dozen is Tasty By Michael Hemsworth | Published 2023-10-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/scoobydoo-halloween-dozen References: [snackandbakery](https://www.snackandbakery.com/articles/109944-krispy-kreme-debuts-first-ever-scooby-doo-halloween-doughnuts) & [krispykreme](https://www.krispykreme.com/)  The [Krispy Kreme Scooby-Doo](https://www.trendhunter.com/trends/krispy-kreme-trick-or-treat-collection) Halloween Dozen has been created in partnership with [Warner Bros. Discovery Global Consumer Products](https://www.trendhunter.com/trends/krispy-kreme-hungry-for-heroes) as a series of spooky snacks for consumers to try out this fall. The baked goods collection is arriving at participating locations across the US as a limited-edition series of treats perfect for avid fans of the animated franchise to try out. The collection includes the Scooby Dooby-Doo Doughnut, Mystery Machine Doughnut, Spooky Monster Cookies N’ Kreme Doughnut and the Jinkies! Halloween Orange Sprinkle Doughnut. Global Chief Brand Officer Dave Skena spoke on the Krispy Kreme Scooby-Doo Halloween Dozen saying, "We’ve asked [Scooby-Doo and his friends](https://www.trendhunter.com/trends/burger-king-scoobydoo) to solve ‘The Case of the Disappearing Doughnuts’ because it seems like whenever we put out a dozen Krispy Kreme doughnuts, they vanish almost immediately. Scooby‑Doo is the perfect franchise this Halloween season for a fun collection of all-new doughnuts and to solve this spooky mystery.” ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 51% | Activity: 64% | Freshness: 18% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Limited-edition Snack Collections:** The Krispy Kreme Scooby-Doo Halloween Dozen showcases the trend of offering limited-edition snack collections to cater to fans and create excitement. - **Brand Collaborations:** The partnership between Krispy Kreme and Warner Bros. Discovery Global Consumer Products highlights the trend of brand collaborations to create unique and themed products. - **Animated Franchise Tie-ins:** The Krispy Kreme Scooby-Doo Halloween Dozen taps into the trend of creating food products inspired by popular animated franchises to appeal to fans and drive sales. ### Industries Being Reshaped - **Food and Beverage:** The limited-edition snack collections trend presents opportunities for the food and beverage industry to partner with popular brands and create unique products. - **Entertainment and Licensing:** The success of the Krispy Kreme Scooby-Doo Halloween Dozen highlights the potential for the entertainment and licensing industry to collaborate with food brands and extend their IP into consumer products. - **Retail and E-commerce:** The popularity of themed snack collections like the Krispy Kreme Scooby-Doo Halloween Dozen can drive sales and create new marketing opportunities for the retail and e-commerce industry. ## Related on Trend Hunter - [Halloween Candy-Inspired Donuts](https://www.trendhunter.com/trends/krispy-kreme-trick-or-treat-collection.md) - [Seasonal Halloween-Themed Donuts](https://www.trendhunter.com/trends/krispy-kreme-6.md) - [Haunted Halloween Donut Collections](https://www.trendhunter.com/trends/haunted-house-collection.md) - [Ghostly Cinematic Donut Ranges](https://www.trendhunter.com/trends/krispy-kreme-x-ghostbusters-collection.md) - [Multi-Layered Chocolate Shakes](https://www.trendhunter.com/trends/scooby-shake.md) - [Horror Movie-Themed Donuts](https://www.trendhunter.com/trends/krispy-kreme-night-of-the-skremes.md) - [Christmasy Cartoon Donut Ranges](https://www.trendhunter.com/trends/krispy-kreme-x-peanuts-collection.md) - [Classic Superhero-Inspired Donuts](https://www.trendhunter.com/trends/krispy-kreme-hungry-for-heroes.md) - [Halloween-Focused Menu Additions](https://www.trendhunter.com/trends/krispy-skreme.md)