# Futuristically Experimental Photography Jorg Rothhaar's Scientist Project Series is Electrifying By Meghan Young | Published 2011-07-27 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/scientist-project References: [behance.net](http://www.behance.net/gallery/Scientist/1329871) & [joergrothhaar.de](http://www.joergrothhaar.de/) There is something experimentally electrifying about the Scientist Project photo series. The fact that it centers around a [futuristic science lab theme](https://www.trendhunter.com/trends/the-future-is-not-set) really makes this spread seem very [sci-fi-inspired](https://www.trendhunter.com/trends/sprayground-x-dune). However, the shoot isn't overwhelmed with science fiction. Instead, there are steampunk elements that remind me of the set designs in 'The Golden Compass' film. Shot by Hamburg-based photographer Jörg Rothhaar, the Scientist Project photo series is set to appear in STREETWEAR TODAY MAGAZINE's issue No. 36. Full of great [hipster fashion looks](https://www.trendhunter.com/trends/asos-inspired-by), this editorial was able to include inspiration for two completely different age groups in a unique yet organic way. Presenting a mentor and student relationship, the models in the Scientist Project photo series really feed off of each other's style. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 67% | Activity: 57% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Experimental Photography Trends:** Incorporate futuristic and experimental elements in photography to stand out and create dynamic visuals. - **Fashion-science Collaboration Trends:** Collaborate with science-themed photography to create edgy fashion spreads and generate interest across different age groups. - **Steampunk Aesthetic Trends:** Incorporate steampunk elements in fashion and photography to add an edgy, industrial look and feel to the visuals. ### Industries Being Reshaped - **Fashion Industry:** Fashion industry professionals can use futuristic and steampunk elements in photography to create unique and edgy visual content that is sure to stand out and generate interest. - **Entertainment Industry:** Entertainment industry professionals can use experimental photography in music videos, films, and TV shows to create a unique and futuristic look and feel. - **Advertising Industry:** Advertising professionals can use the steampunk aesthetic to add an edgy and industrial look and feel to promotional content, generating interest and attention from viewers. ## Related on Trend Hunter - [Dynamic Sci-Fi Fashion Collabs](https://www.trendhunter.com/trends/fendi-and-mad-architects.md) - [AI-Generated Retrofuturistic Objects](https://www.trendhunter.com/trends/retrofuturistic-objects.md) - [Avant-Garde High Streetwear](https://www.trendhunter.com/trends/hm-x-glenn-martens.md) - [Material-Exploring Industrial-Style Lighting](https://www.trendhunter.com/trends/industrialstyle-lighting.md) - [Futuristic Statement Fashion](https://www.trendhunter.com/trends/the-future-is-not-set.md) - [Athlete-Joined High Fashion Capsules](https://www.trendhunter.com/trends/afrofuturism-1.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md) - [AI-Generated Poetic Photo Series](https://www.trendhunter.com/trends/emilio-alarcn.md) - [Futuristic Robotic Wearables](https://www.trendhunter.com/trends/ikeuchi-hiroto.md)