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# Futuristic Fashiontography
Greg Kadel's ‘Scientific Glamour' for Vogue China Aug

By Marissa Brassfield | Published 2009-07-16 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/scientific-glamour-vogue-china-august-2009
References: [fashiongonerogue](http://www.fashiongonerogue.com/?p=9002) & [vogue.cn](http://www.vogue.com.cn/)

Shot by photographer Greg Kadel, ‘Scientific Glamour’ adds a bit of futuristic architectural fashiontography to the pages of [Vogue](https://www.trendhunter.com/trends/vogue-singapore) China’s August 2009 issue. With sharp minidresses, puffed-up shoulders and an angular setting, this editorial is a fashion-forward fantasy.

We’ve seen a number of futuristic editorials and fashion shoots that feature heavy architectural influences. Check out some of my favorites below.

**Implications** - The recession gave consumers reason to take a harsh look at their future; accordingly, doomsday prophecies and apocalyptic inspiration appeared in nearly every facet of mainstream culture. Fashion designers used this tension as a springboard to release [avant-garde collections](https://www.trendhunter.com/trends/biomimicry-fashion) and magazine editorials that envision the future in a new, uplifting way.

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 69% | Activity: 66% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Futuristic Fashion:** The combination of fashion and architectural influences, exploring a bold, futuristic aesthetic.
- **Architectural Fashion Photography:** Fashion photography that utilizes architecture as a primary element, creating angular and geometric visual styles.
- **Uplifting Future Visions:** Fashion designers utilizing futuristic elements to create positive and optimistic imaginings of the future.

### Industries Being Reshaped

- **Fashion Photography:** By combining architectural elements with fashion photography, a new visual style can be established.
- **Fashion Design:** Fashion designers can explore the use of geometric elements in their collections, combining futuristic themes with current trends.
- **Advertising:** Futuristic fashion and architectural themes can be utilized in advertising campaigns to create striking and memorable visuals.

## Related on Trend Hunter

- [Futuristic Statement Fashion](https://www.trendhunter.com/trends/the-future-is-not-set.md)
- [Dynamic Sci-Fi Fashion Collabs](https://www.trendhunter.com/trends/fendi-and-mad-architects.md)
- [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md)
- [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md)
- [AI-Inspired Fantastical Bridal Collections](https://www.trendhunter.com/trends/fantastical-bridal-collection.md)
- [Reimagined Digital Fashion](https://www.trendhunter.com/trends/deep-23.md)
- [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md)
- [Next-Gen Graphic Attire](https://www.trendhunter.com/trends/serenity-trends-graphic-clothing.md)
- [Luxury Resort Apparel Collections](https://www.trendhunter.com/trends/auteurs-resort-2025-collection.md)
