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# School Portrait Mocking
'We Have Lasers' Takes Aim at Retro 90s Backgrounds

By Robyn Currie | Published 2009-09-02 | Special
Source: Trend Hunter, https://www.trendhunter.com/trends/school-portrait-mocking-we-have-lasers
References: [geeksugar](http://www.geeksugar.com/4559398) & [laserportraits.net](http://www.laserportraits.net/)

I always hated picture day at school, and I know that many other people feel the same way. But you always looked forward to choosing that backgroud for your portrait; that is until 'We Have Laser' (laserportraits.net) came along.

Giving respect to the most hideous/glorious of portrait backdrops, We Have Lasers showcases those who dared to opt for the technicolour background. We all have a laser portrait somewhere, isn’t it time we brought them out and celebrated them through laughter?

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 83% | Activity: 29% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Special](https://www.trendhunter.com/special)

## Key Themes

### What's Driving This Trend

- **Retro Portrait Revival:** Disruptive innovation opportunity: Create a new market by offering retro-inspired portrait photography services with a modern twist.
- **Nostalgia Marketing:** Disruptive innovation opportunity: Tap into consumers' nostalgia by incorporating retro elements into advertising campaigns and brand experiences.
- **Humorous Reinterpretation:** Disruptive innovation opportunity: Develop a platform or service that allows people to create and share humorous reinterpretations of old school portraits.

### Who This Affects Most

- **Photography Services:** Disruptive innovation opportunity: Transform the traditional school portrait industry by offering unique and creative photography services that cater to individuality and self-expression.
- **Advertising & Marketing:** Disruptive innovation opportunity: Explore new approaches to advertising and marketing that evoke nostalgia and connect with consumers on an emotional level.
- **Social Media Platforms:** Disruptive innovation opportunity: Design a social media platform specifically dedicated to sharing and celebrating nostalgic content, such as old school portraits with humorous twists.

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