# Retro TV Drama Editorials The Schon Magazine 'Soap Opera' Photoshoot Imitates 80s Shows By Jordy E | Published 2012-05-16 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/schon-magazine-soap-opera References: [schonmagazine](http://schonmagazine.com/2012/05/soap-opera-by-kristofj-and-sean/) The Schon Magazine 'Soap Opera' editorial was directed by photography experts Kristofj and Sean. The artistic duo has been known to pull off some intricate productions, and they have done so yet again here. Just as the title suggests, this photoshoot revolves around the "classic" looks sported by the casts of 1980s soap operas. Television shows such as 'The Young and the Restless' and 'Days of our Lives' were popular hits during the funky decade. Millions of viewers tuned in each season, and many became enamored with the epic displays of [shoulder pads, teased hair](https://www.trendhunter.com/trends/wildest-ones-yet) and [chunky earrings](https://www.trendhunter.com/trends/vintageinspired-jewelry). Stylist Grace Joel has brought these exact looks back to the fore with bulbous jewelry pieces and [pinstripe suits](https://www.trendhunter.com/trends/back-to-drama-school). The display of Yves Saint Laurent, Beyond Retro and Issey Miyake apparel demonstrates just how popular this dress code truly is. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 44% | Activity: 64% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What Makes This Trend Stand Out - **Retro TV Fashion:** Opportunities for fashion brands to incorporate 1980s soap opera aesthetics into their designs. - **Nostalgic Photography:** Demand for professional photographers to create visually stunning editorials that imitate iconic eras. - **Revival of 80s Culture:** Opportunities for brands to capitalize on the nostalgia for 1980s fashion and television shows. ### Sectors Adopting This - **Fashion:** Fashion brands can explore the potential of incorporating 1980s soap opera aesthetics into their designs. - **Photography:** Professional photographers can cater to the demand for visually stunning editorials that imitate iconic eras. - **Entertainment:** Brands in the entertainment industry can capitalize on the revival of 80s culture by creating content and merchandise inspired by 1980s fashion and television shows. ## Related on Trend Hunter - [Nostalgic Skincare Campaigns](https://www.trendhunter.com/trends/neutrogena-remembers.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Nostalgic Fragrance Campaigns](https://www.trendhunter.com/trends/iconic-90s-looks.md) - [Soap-Centric Fragrance Capsules](https://www.trendhunter.com/trends/studio-nicholson-x-perfumer-h.md) - [Educational Skincare Soap Operas](https://www.trendhunter.com/trends/cleanse-like-a-derm.md) - [Vintage-Inspired Jewelry](https://www.trendhunter.com/trends/vintageinspired-jewelry.md) - [Subculture-Themed Generational Fashion](https://www.trendhunter.com/trends/wildest-ones-yet.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Uniform-Inspired Apparel Collections](https://www.trendhunter.com/trends/back-to-drama-school.md)