# Soda-Scented Room Sprays MTN DEW Created a Trio of Aromatic Sprays Inspired by Baja Blast By Laura McQuarrie | Published 2021-06-08 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/scented-room-sprays References: [prnewswire](https://www.prnewswire.com/news-releases/mtn-dew-transports-fans-to-baja-island-with-two-new-mtn-dew-baja-blast-flavors-a-baja-room-spray-collection-and-tons-of-new-merch-301307321.html) & [mountaindew](http://www.mountaindew.com/) Scented room sprays are easy to find in varieties with [soothing florals or uplifting citrus scents](https://www.trendhunter.com/trends/liquid-sunshine) but [MTN DEW](https://www.trendhunter.com/trends/mtn-dew-baja-blast-hot-sauce) is offering a different kind of experience with its newest release. At a time when people are craving an escape from their familiar environment, MTN DEW is unveiling The Baja Island: Summer Room Scents. The Baja Island: Summer Room Scents by MTN DEW collection helps to bring attention to the fact that the original [Baja Blast](https://www.trendhunter.com/trends/mtn-dew-baja-blast-soda) and Baja Blast Zero Sugar are coming back to stores, along with two new flavors and a frozen treat. Inspired by Baja Blast, Flash and Punch, the fragrant room sprays promise to transport soda lovers to Baja Island for a hot and tropical summer experience. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 29% | Activity: 52% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home) ## Key Themes ### Key Themes Behind This Trend - **Scented Room Sprays:** Creating room sprays with unique and unconventional scents can catch the attention of consumers looking for a different experience. - **Sensory Marketing:** Utilizing scents to enhance brand experiences can be a disruptive innovation opportunity in various industries. - **Cross-product Promotion:** Developing related products and services to promote each other can increase sales and brand recognition. ### Where This Applies - **Beverage Industry:** Incorporating unique and recognizable scents into your product can create a unique and memorable experience that sets your brand apart. - **Home Fragrance Industry:** Experimenting with unconventional scents and creating niche products can appeal to consumers looking for new and interesting home fragrance options. - **Marketing and Advertising Industry:** Developing sensory marketing strategies that incorporate scents can create memorable and immersive brand experiences that differentiate brands from their competitors. ## Related on Trend Hunter - [Tropical Summertime Soda Flavors](https://www.trendhunter.com/trends/mtn-dew-baja-blast-soda.md) - [Spring Break-Inspired Sodas](https://www.trendhunter.com/trends/mtn-dew-baja-blast-flavors.md) - [Tropical-Themed Soda Collabs](https://www.trendhunter.com/trends/beach-bound-collection.md) - [Limited-Edition Soda Flavors](https://www.trendhunter.com/trends/mtn-dew-baja-blast.md) - [Citrusy Seaside Soda Flavors](https://www.trendhunter.com/trends/mountain-dew-baja-cabo-citrus.md) - [Soda-Flavored Hot Sauces](https://www.trendhunter.com/trends/mtn-dew-baja-blast-hot-sauce.md) - [Soda Pop-Branded Hard Seltzers](https://www.trendhunter.com/trends/baja-blast.md) - [Citrus-Flavored Soda Drink Mixes](https://www.trendhunter.com/trends/mtn-dew-drink-mix.md) - [Nature-Inspired Room Sprays](https://www.trendhunter.com/trends/roam-the-brand.md)