# Festively Scented Firelogs The Yankee Candle Balsam & Cedar Scented Firelog is Aromatic By Michael Hemsworth | Published 2021-12-13 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/scented-firelog References: [thegreenhead](https://www.thegreenhead.com/2021/12/yankee-candle-balsam-cedar-scented-firelogs.php) & [yankeecandle](https://www.yankeecandle.com)  The [Yankee](https://www.trendhunter.com/trends/all-aboard-to-christmas-collection) Candle Balsam & Cedar Scented Firelog is an aromatic solution for consumers seeking out a way to enhance their [holiday get-togethers](https://www.trendhunter.com/trends/lohn-panettone-candle) with a touch of premium fragrance when sitting by the fire. The firelog is a clean burning piece of wood that will burn for up to three-hours and is infused with the namesake scents of balsam and cedar to complement the fireplace experience. The log itself is reported to be a much cleaner alternative to conventional firewood and produces up to 80% less carbon monoxide and 75% less particulate matter. The Yankee Candle Balsam & Cedar Scented Firelog comes in packs of four and comes as an alternative option to [scented candles](https://www.trendhunter.com/trends/holiday-candle-collection) to expand on the brand's existing offerings. ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 6% | Activity: 2% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) ## Key Themes ### Key Themes Behind This Trend - **Scented Firelogs:** Scented firelogs are a new way to enhance fireplaces with premium fragrances, creating a market for firelog companies to expand their product offerings and cater to consumers’ scent preferences. - **Clean Burning Woods:** Clean burning firelogs made from wood are a more environmentally-friendly alternative to conventional firewood, leading to innovation opportunities in the firewood industry to create sustainable products that reduce carbon emissions. - **Alternative Options to Scented Candles:** Scented firelogs provide a new way for candle companies to expand their product offerings and cater to consumers’ preferences for alternative options to scented candles. ### Where This Applies - **Firelog Industry:** The firelog industry can explore creating more scented firelogs with innovative fragrances and festive scents, catering to consumers seeking out new ways to enhance their holiday get-togethers. - **Firewood Industry:** The firewood industry can invest in creating more sustainable and clean-burning products to reduce carbon emissions and appeal to environmentally-conscious consumers. - **Candle Industry:** The candle industry can expand their product offerings to include alternative options to scented candles, like scented firelogs that provide long-lasting fragrances and produce fewer pollutants. ## Related on Trend Hunter - [Smokey Scented Candles](https://www.trendhunter.com/trends/burning-woods.md) - [Autumnal Vacation Scented Candles](https://www.trendhunter.com/trends/yankee-candle-the-cottage-getaway-collection.md) - [Festive Home Fragrances](https://www.trendhunter.com/trends/homecourt-balsam-fireplace.md) - [Festive Train Travel Candles](https://www.trendhunter.com/trends/all-aboard-to-christmas-collection.md) - [Earthy Scented Candles](https://www.trendhunter.com/trends/evergreen-candle.md) - [Nostalgic Seasonal Candle Collections](https://www.trendhunter.com/trends/yankee-candle-bright-lights-collection.md) - [Festive Winter-Themed Candles](https://www.trendhunter.com/trends/homesick-holiday-candle.md) - [Winter Getaway Candles](https://www.trendhunter.com/trends/royal-pine-deluxe-candle.md) - [Scented Candle Advent Calendars](https://www.trendhunter.com/trends/yankee-candle-advent-calendar.md)