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# Exclusive Custom Fragrance Subscriptions
Skylar's Scent Club Delivers a Monthly Limited Scent

By Amy Duong | Published 2020-06-18 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/scent-club
References: [skylar](https://skylar.com/pages/scent-club)

[Skylar's](https://www.trendhunter.com/trends/precious-attar-by-skylar) Scent Club is a [monthly fragrance subscription service](https://www.trendhunter.com/trends/mytfs-membership) that is rooted in its e-commerce strategy. The most notable component of this monthly service is its exclusivity. The scents are entirely exclusive to the brand and will not be found elsewhere.

There is a new scent that is delivered out monthly for the price of $20, with complete flexibility to swap out scents one does not prefer, add new products, or to skip or cancel the subscription. The fragrances are [clean, cruelty-free](https://www.trendhunter.com/trends/skylar-perfume), and hypoallergenic, made for layering, and supports a new non-profit organization with each month. The brand's ethos is to simply "use the food and lose the bad" by offering clean scents that are free of toxic chemicals.

Image Credit: Skylar

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 28% | Activity: 28% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **Custom Fragrance Subscriptions:** Opportunity for fragrance brands to create personalized subscription services that offer exclusive scents and customization options for customers.
- **E-commerce Fragrance Strategy:** Potential for fragrance brands to leverage e-commerce platforms as a primary distribution channel, allowing for direct-to-consumer exclusivity and personalized experiences.
- **Clean, Cruelty-free Fragrances:** Growing demand for fragrance brands to focus on clean, cruelty-free formulations that are free of toxic chemicals, appealing to conscious consumers.

### Sectors Adopting This

- **Fragrance Brands:** Opportunity for fragrance brands to disrupt the market by offering exclusive fragrance subscriptions and clean, cruelty-free fragrances.
- **E-commerce Platforms:** Potential for e-commerce platforms to capitalize on the rising demand for personalized fragrance subscriptions, providing a platform for brands to reach a wider audience.
- **Non-profit Organizations:** Opportunity for non-profit organizations to partner with fragrance brands and leverage their subscription services to promote social causes, creating a mutually beneficial partnership.

## Related on Trend Hunter

- [Smoldering Clean Fragrances](https://www.trendhunter.com/trends/precious-attar-by-skylar.md)
- [Lychee Mochi Fragrances](https://www.trendhunter.com/trends/forbidden-fruit-by-skylar.md)
- [Efficient Candle Subscription Marketplaces](https://www.trendhunter.com/trends/candle-subscription-marketplace.md)
- [Natural Scent-Paired Perfumes](https://www.trendhunter.com/trends/skylar-nude-skin.md)
- [Amber Caramel Fragrances](https://www.trendhunter.com/trends/night-boss-by-skylar.md)
- [Banana Candy Fragrances](https://www.trendhunter.com/trends/banana-candy-fragrance.md)
- [Family-Centric Scent Subscriptions](https://www.trendhunter.com/trends/aroma360-family-plan.md)
- [Dual-Sugar Fragrances](https://www.trendhunter.com/trends/skylar-black-sugar.md)
- [Elevated Vegan Fragrances](https://www.trendhunter.com/trends/skylar-perfume.md)
