# Spooky Halloween Makeup This Scary Halloween Makeup Tutorial Recreates a Classic Character By Vasiliki Marapas | Published 2014-10-27 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/scary-halloween-makeup-tutorial References: [refinery29](http://www.refinery29.com/2014/10/76755/last-minute-halloween-makeup-costumes) & [katienashbeauty](http://www.katienashbeauty.com/) San Francisco-based makeup artist Kate Nash created a [scary Halloween makeup tutorial](https://www.trendhunter.com/trends/lushs-2025-halloween-collection) for Sally from The Nightmare Before Christmas. To achieve the "undead" look, coat your face in very light blue face paint. Then, in a darker blue hue, paint two circles around your eyes. Apply solid black eyeliner and, using an eyelash adhesive, glue two V-shaped clusters of [individual fake lashes](https://www.trendhunter.com/trends/kiss-x-wicked-for-good) to each eye. To create the stitch affect, use a liquid blue liner to draw a diagonal line from your hairline to cheekbone, and then again on the side of your mouth and neck. Cross the lines with an X-shape to finish. To complete the iconic look, apply a [dark shade of red lipstick](https://www.trendhunter.com/trends/kiss-of-death-lip-oils) and don a colorful patchwork dress. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 69% | Activity: 49% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Halloween Makeup Tutorials:** The rise of DIY Halloween makeup tutorials presents an opportunity for makeup brands to sponsor or partner with creators for innovative makeup looks. - **Character-inspired Makeup:** Character-inspired makeup tutorials allow for unique brand collaborations to create limited edition collections and increase brand awareness. - **Sustainability-focused Halloween Makeup:** The demand for eco-friendly and cruelty-free makeup options presents an opportunity for sustainable beauty brands to create Halloween makeup collections or tutorials that align with their values. ### Industries Being Reshaped - **Makeup Brands:** Makeup brands can sponsor or partner with creators to create unique makeup looks and increase brand awareness through Halloween makeup tutorials. - **Retail:** Retailers can capitalize on the rise of Halloween makeup tutorials by creating exclusive collections or offering limited edition makeup products to attract customers. - **Sustainable Beauty:** Sustainable beauty brands can showcase their values by creating eco-friendly and cruelty-free Halloween makeup options, attracting customers who prioritize sustainability in their buying decisions. ## Related on Trend Hunter - [Limited-Edition Spooky Makeup Collections](https://www.trendhunter.com/trends/annabelle-cosmetics.md) - [Product-Inspired Halloween Looks](https://www.trendhunter.com/trends/aldi-and-elladoesfx.md) - [Spooky Holiday Cosmetics](https://www.trendhunter.com/trends/wet-n-wild-beauty-x-disney.md) - [Comedic Horror Cosmetics](https://www.trendhunter.com/trends/nyx-x-beetlejuice.md) - [Grungy Movie-Inspired Cosmetics](https://www.trendhunter.com/trends/half-magic-beauty.md) - [Makeup Water Brand Collections](https://www.trendhunter.com/trends/corpse-paint-makeup.md) - [Horror Doll Makeup Campaigns](https://www.trendhunter.com/trends/urban-decay-x-m3gan.md) - [Comedy Horror Cosmetics](https://www.trendhunter.com/trends/nyx-cosmetics-x-wednesday.md) - [Vampire Film Makeup Lines](https://www.trendhunter.com/trends/colourpops-twilight-makeup.md)