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# Zero-Sugar Oat Milk Yogurts
Halsa Has a New Unsweetened Dairy-Free Scandinavian Style Oatgurt

By Katherine Pendrill | Published 2021-02-14 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/scandinavian-style-oatgurt
References: [foodbusinessnews.net](https://www.foodbusinessnews.net/articles/17904-halsa-adds-zero-sugar-oat-milk-yogurt-to-line)

Halsa recently expanded its lineup of [dairy-free yogurts](https://www.trendhunter.com/trends/dairyfree-yogurts) to include a new zero-sugar Scandinavian Style Oatgurt.

Halsa's new Dairy-Free Scandinavian Style Oatgurt is a 24-ounce yogurt product made from oat milk. The product is vegan, certified organic, and is packed with [prebiotics and probiotics](https://www.trendhunter.com/trends/sourmilk). Additionally, the product is manufactured without the use of food additives or chemicals, and each serving of the Oatgurt contains just 90 calories. As Co-Founder of Halsa Helena Lumme explains, "This simple oat yogurt has no naturally occurring sugar and [no added sugar](https://www.trendhunter.com/trends/zerog-added-sugar-drinks). It's a great way to get your daily pre- and probiotics without adding any sugar to your diet. And the whole grains oats are an ideal vehicle for gut-loving probiotics to fully benefit your body."

Image Credit: Halsa

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 69% | Activity: 95% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Zero-sugar Yogurts:** The rise of zero-sugar yogurts caters to health-conscious consumers looking for low-calorie dairy alternatives.
- **Dairy-free Products:** The growing demand for dairy-free products provides opportunities for companies to innovate and develop new plant-based alternatives.
- **Organic and Natural Foods:** The popularity of organic and natural foods allows companies to differentiate themselves by providing healthier, more sustainable product options.

### Where This Applies

- **Plant-based Food Industry:** The plant-based food industry can take advantage of the growing demand for dairy-free, low-sugar products by developing new, innovative dairy alternatives.
- **Health Food Industry:** The health food industry can benefit from the rise of zero-sugar yogurts as health-conscious consumers seek out low-calorie options.
- **Organic Food Industry:** The organic food industry can appeal to health-conscious consumers by offering organic, natural alternatives to traditional dairy products.

## Related on Trend Hunter

- [Vegan Probiotic Yogurt Products](https://www.trendhunter.com/trends/oat-kefir-yorgut.md)
- [No-Sugar-Added Yogurt Alternatives](https://www.trendhunter.com/trends/nosugaradded-yogurt-alternative.md)
- [Dairy-Free Greek-Style Yogurts](https://www.trendhunter.com/trends/unsweetened-plain-greek-style-yogurt.md)
- [Oat-Based Yogurt Drinks](https://www.trendhunter.com/trends/beyond-moo.md)
- [Dairy-Free Icelandic Yogurts](https://www.trendhunter.com/trends/oatmilk-skyr.md)
- [Dairy-Like Oat Yogurt Ranges](https://www.trendhunter.com/trends/fazer-aito-smooth.md)
- [Sugar-Free Drinkable Yogurts](https://www.trendhunter.com/trends/sugarfree-drinkable-yogurts.md)
- [Zero-Sugar Oatmilk Beverages](https://www.trendhunter.com/trends/zero-sugar-oatmilk.md)
- [Sugar-Free Alt Milks](https://www.trendhunter.com/trends/zero-sugar-oat-drink.md)
