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# Strikingly Similar Couple Editorials
The Scandinavia SSWA Spring 2014 issue Features a Similar Duo

By Vasiliki Marapas | Published 2013-12-27 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/scandanavia-sswa-spring-2014
References: [wearesodroee.wordpress](http://wearesodroee.wordpress.com/2013/12/18/one-two-one/) & [forums.thefashionspot](http://forums.thefashionspot.com/f78/scandinavia-s-s-w-spring-summer-2014-a-244639.html)

Hirschy Hirschfelder and Miles McMillan star in the 'One Two One' editorial for the Scandinavia SSAW Spring 2014 issue. Indeed, it almost looks as though two are becoming one in this editorial. The similarity between the two models is uncanny -- so much so, that I'm unsure if they are meant to be depicting a romantic couple or a pair of identical twins. Both Hirschfelder and McMillan have angular cheekbones, strong jaws, distinct brows and an [identical side-parted hair 'do](https://www.trendhunter.com/trends/same-same) (styled by Erika Svedjevik).

The pair also sport nearly identical, [monochromatic, androgynous fashions](https://www.trendhunter.com/trends/shapes-we-take) with an emphasis on structure (think [blazers and crisply collared shirts](https://www.trendhunter.com/trends/studio-nicholson-fw25)), picked out by Oscar Lange. Meanwhile, Fredrik Stambro accentuated the high cheekbones and brows. Bjarne Jonasson photographed the shoot.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 95% | Activity: 28% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Key Themes Behind This Trend

- **Androgynous Fashion:** Disruptive innovation opportunity: Designing gender-neutral clothing lines that cater to a growing demand for androgynous fashion.
- **Identical Twin Models:** Disruptive innovation opportunity: Creating platforms that connect fashion brands with identical twin models for unique and attention-grabbing campaigns.
- **Angular Cheekbones and Strong Jaws:** Disruptive innovation opportunity: Developing cosmetic products or treatments that enhance facial features like angular cheekbones and strong jaws.

### Where This Applies

- **Fashion:** Disruptive innovation opportunity: Exploring sustainable and inclusive practices in the fashion industry to meet the demand for gender-neutral clothing.
- **Photography:** Disruptive innovation opportunity: Introducing advanced technologies and techniques in photography to capture unique and unconventional beauty.
- **Cosmetics:** Disruptive innovation opportunity: Researching and developing new cosmetic formulations to enhance and highlight specific facial features.

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