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# Blood-Red Shower Gels
Lush's Scan Me for Scares is a Brightly Colored Cranberry Wash for Halloween

By Laura McQuarrie | Published 2024-09-04 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/scan-me-for-scares
References: [youtube](https://www.youtube.com/watch?v=IK6X9IwZ0IE) & [lush](https://www.lush.com/us/en_us/p/scan-me-for-scares-shower-gel)

![Blood-Red Shower Gels](https://cdn.trendhunterstatic.com/thumbs/544/scan-me-for-scares.jpeg)

As part of its [Halloween 2024 collection](https://www.trendhunter.com/trends/glow-potion-collection), [Lush](https://www.trendhunter.com/trends/color-changing-shower-gel) launched a limited-edition shower gel called Scan Me for Scares. True to its name, the vegan-friendly body gel is packaged in interactive packaging that shares a link to chilling shower sounds.

Beyond providing a fun experience for Halloween with its packaging, Scan Me for Scares lathers to form a bold cranberry color, all while sharing the benefits of vitamins A and E, and corn syrup for skin-softening and hydration. Most importantly, the fresh and handcrafted novelty shower gel by Lush delivers a deep cleanse and sloughs away dead skin cells with exfoliating fine sea salt.

Although the vegan-friendly shower product is designed to elicit fright, it shares a soothing and relaxing scent from fragrant natural ingredients like cedarwood and almond.

## Trend Insights (Trend Hunter)

- Score: 6.8/10
- Popularity: 88% | Activity: 89% | Freshness: 27%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Interactive-packaging Products:** The use of interactive packaging that links to digital experiences is enhancing consumer engagement and product differentiation.
- **Seasonal-themed Beauty Products:** Limited-edition, holiday-themed beauty products are gaining popularity for their unique, festive appeal and collector's value.
- **Multi-sensory Skincare:** Skincare products incorporating sensory elements such as sound and scent are providing consumers with a holistic and immersive skincare experience.

### Industries Being Reshaped

- **Cosmetic and Skincare:** The development of multi-functional skincare products is driving innovation within the cosmetic and skincare industry.
- **Digital Marketing:** The rise of interactive packaging that integrates digital content is creating new marketing channels and personalized consumer interactions.
- **Holiday Retail:** Holiday-themed and limited-edition products are becoming staples in seasonal retail, driving customer excitement and repeat purchases.

## Related on Trend Hunter

- [Monstrous Shower Jellies](https://www.trendhunter.com/trends/lush-shower-jellies.md)
- [Color-Changing Shower Gels](https://www.trendhunter.com/trends/color-changing-shower-gel.md)
- [Halloween-Themed Self-Care Collections](https://www.trendhunter.com/trends/lushs-2025-halloween-collection.md)
- [Sensorial Summerween Bodycare](https://www.trendhunter.com/trends/lush-cosmetics-halloween-collection.md)
- [Mashup Halloween Bath Products](https://www.trendhunter.com/trends/monster-mashup.md)
- [Halloween-Themed Care Sets](https://www.trendhunter.com/trends/bewitched-gift-set.md)
- [Frightful Bodycare Collections](https://www.trendhunter.com/trends/beetlejuice-beetlejuice-x-lush.md)
- [Valentine’s Day Shower Products](https://www.trendhunter.com/trends/strawberry-heart.md)
- [Jammy Body Washes](https://www.trendhunter.com/trends/paddington-x-lush.md)
