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# Celestial-Themed Luxury Watches
Grand Seiko Set to Release New Starry SBGZ007 Spring Drive Model

By Niko Pajkovic | Published 2021-07-27 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/sbgz007-spring-drive
References: [manofmany](https://manofmany.com/fashion/watches/grand-seiko-masterpiece-sgbz001) & [grand-seiko](https://www.grand-seiko.com/)

Luxury Japanese watchmaker [Grand Seiko](https://www.trendhunter.com/trends/sbgh297-watch) will celebrate its [140th anniversary](https://www.trendhunter.com/trends/seiko-145th-anniversary) by releasing the SBGZ007 Spring Drive, a new addition to the company's Masterpiece Collection. The watch's design takes inspiration from the night sky; in particular, the [stars and constellations visible from Achi](https://www.trendhunter.com/trends/seiko-prospex-alpinist-night-sky-spb531j1), a small mountain village located in the Shinshu region of Japan.

Subtle yet ornate, the watch's face is deep blue and star-speckled, framed by an engraved Platinum 950 casing. The hour markers on the inside are made from 14k white gold and the dial was manufactured using a highly technical finishing technique that works to alter its appearance according to different viewing angles.

Grand Seiko will only be producing 50 of the SBGZ007 Spring Drives making it a highly exclusive, summer timepiece.

Image Credit: Grand Seiko

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 55% | Activity: 32% | Freshness: 10%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### Why This Trend Is Growing

- **Celestial-inspired Luxury Watches:** Luxury watchmakers can explore more designs inspired by the night sky to attract exclusive buyers and collectors.
- **Limited Edition Luxury Timepieces:** Creating highly exclusive luxury pieces can drive demand and create buzz for a luxury brand’s anniversary or milestone celebration.
- **Advanced Finishing Techniques for Watch Dials:** Developing and using innovative techniques can help luxury watchmakers create unique designs and differentiate their products from competitors.

### Industries Being Reshaped

- **Luxury Watchmaking:** Luxury watchmakers can produce more exclusive, limited edition watches with unique and innovative designs to cater to the demands of high-end buyers and collectors.
- **Luxury Fashion and Accessories:** Other luxury brands and designers can explore celestial-inspired designs in their products, such as jewelry or clothing, to appeal to customers who appreciate fine craftsmanship and uniqueness.
- **Advanced Materials and Manufacturing:** Innovative finishing techniques can have applications beyond watchmaking and can be explored by other manufacturing industries looking to create unique and high-quality products.

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