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# Savvy Soliciting Signage
10 Hilarious Signs of Homeless Cleverly Competing for Coin

By Cecilia Biemann | Published 2009-08-19 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/savvy-soliciting-signage-homeless
References: [holytaco](http://www.holytaco.com/25-awsome-homeless-guy-signs)

With the recession in full swing, [homeless people](https://www.trendhunter.com/trends/the-makeshift-traveler-backpack) have to compete harder than ever for the donations of cash-strapped passersby. As such, the signage they use to solicit cash from people are becoming ever more creative and attention-getting.

Some opt to spin hilarious, ludicrous tall tales such as:“Wife has been kidnapped! I’m short 98 cents for ransom!” Others resort to [brutal honesty](https://www.trendhunter.com/trends/underpaid-women) like the wizard who admits: “Why Lie!! I need a cold beer.”

It’s good to see that some of these people still have a [sense of humor](https://www.trendhunter.com/trends/creative-promotional-campaign) despite their difficult circumstances.

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 97% | Activity: 75% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor)

## Key Themes

### What Makes This Trend Stand Out

- **Creative Homeless Signs:** The trend of homeless people using creative and attention-getting signs to solicit cash from people.
- **Hilarious Tall Tales:** The trend of homeless individuals incorporating humorous and ludicrous stories into their signage to capture attention and increase donations.
- **Brutal Honesty:** The trend of homeless people resorting to brutally honest messages on their signs, such as admitting they need money for a cold beer.

### Sectors Adopting This

- **Marketing and Advertising:** Opportunity for marketers and advertisers to explore creative strategies and storytelling techniques to engage and capture attention from target audiences.
- **Nonprofit and Philanthropy:** Opportunity for nonprofit organizations and philanthropic initiatives to study and learn from the effective tactics used by homeless individuals to maximize donations and support.
- **Graphic Design and Signage:** Opportunity for graphic designers and signage companies to collaborate with homeless individuals to create visually impactful and attention-grabbing signs that effectively communicate their messages.

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