# Bake-in-Pack Pastry Products Savour It! Toasties From Country Choice are Easy to Prepare By Michael Hemsworth | Published 2022-07-15 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/savour-it-toasties References: [talkingretail](https://www.talkingretail.com/products-news/foodtogo/country-choice-unveils-new-bake-in-pack-savour-it-toasties-14-07-2022/) & [countrychoice](https://www.countrychoice.co.uk)  The Savour It! Toasties from [Country Choice](https://www.trendhunter.com/trends/country-choice-sweet-buns) are a tasty range of pastries for consumers to pick up when looking for an easy way to satiate their hunger. The [pastry products](https://www.trendhunter.com/trends/ginsters-pockets) are individually wrapped and come frozen in four flavors to choose from including Ham & Cheese, Four Cheese & Onion, Tuna Melt and BBQ Chicken. The product can be baked in its packaging in 25-minutes and is suitable for placement in a hot display for up to four-hours. The Savour It! Toasties from Country Choice build on the brand's success with its previously launched [bake-in-pack products](https://www.trendhunter.com/trends/unearthed-croque-monsieur). The sandwiches come in freezer-friendly 20 packs and are perfect for smaller scale operations. The products have a suggested price point of £3.95 each. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 70% | Activity: 67% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Bake-in-pack Pastries:** Expanding the offerings and flavors of bake-in-pack pastries to cater to different preferences and dietary needs. - **Frozen Convenience Foods:** Incorporating more frozen convenience foods with simple and quick cooking instructions for busy consumers and on-the-go situations. - **Extended Hot Display Shelf Life:** Developing food products that can maintain quality and freshness after a longer period of time in a hot display, allowing for more flexibility in inventory management and reducing food waste. ### Who This Affects Most - **Food Packaging:** Innovating packaging materials and techniques to create bake-in-pack products that can withstand high temperatures during baking and transportation while still maintaining quality and freshness. - **Frozen Food Manufacturing:** Investing in research and development to create a wider variety of frozen convenience food products with customized flavors and ingredients to appeal to different consumer preferences. - **Food Service:** Adopting extended hot display shelf life products to enhance menu offerings and reduce food waste, while efficiently managing inventory and improving profitability. ## Related on Trend Hunter - [Bake-in-Pack Sandwich Products](https://www.trendhunter.com/trends/country-choice-savour-it-range.md) - [Savory Toaster Pastries](https://www.trendhunter.com/trends/ginsters-pastry-toasties.md) - [Hybrid Hot Snack Sandwiches](https://www.trendhunter.com/trends/ginsters-pastry-toastie.md) - [Convenient Toaster-Ready Sandwiches](https://www.trendhunter.com/trends/herta-toasties.md) - [Convenience-Focused Pastry Products](https://www.trendhunter.com/trends/pastry-products.md) - [Cheese-Packed Prepackaged Baked Goods](https://www.trendhunter.com/trends/cathedral-city-chilled-products.md) - [Heat-and-Eat Sandwich Ranges](https://www.trendhunter.com/trends/hot-take-crave-away-sandwiches.md) - [Convenient Scottish Cuisine Foods](https://www.trendhunter.com/trends/foodtogo-range.md) - [Heat-to-Eat Snack Ranges](https://www.trendhunter.com/trends/urban-eat-foodtogo-range.md)