<!-- canonical: https://www.trendhunter.com/trends/savory-bread -->
<!-- robots: noindex -->

# Donut-Inspired Savory Breads
Mister Donut Created a Sweet and Savory Breakfast Range

By Laura McQuarrie | Published 2020-06-23 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/savory-bread
References: [soranews24](https://soranews24.com/2020/06/22/mister-donut-japan-unrolls-a-new-line-of-sweet-and-savory-breakfast-bread-donuts/) & [prtimes.jp](https://prtimes.jp/main/html/rd/p/000000522.000005720.html)

Japan's Mister Donut is applying its signature Pon de Ring donut shape to a new collection of [sweet and savory](https://www.trendhunter.com/trends/philadelphia-cream-cheese-debuts) pull-apart bread creations that can be enjoyed for breakfast. While the chain is known for its [chewy and stretchy donuts](https://www.trendhunter.com/trends/komedough), these new items lend themselves well to the familiar format. On the menu, consumers can now choose from Pon de Chigiri-pan varieties like sugar or cheese, which combines a mix of cheese sauces and shredded cheese for a flavorful, texture-rich experience.

There's also the mentaiko Pon de Chigiri-pan, which combines mayonnaise with fish roe. For those who love things sweet and simple, Mister Donut also created a sugar-glazed, granulated sugar-topped treat for those who may be looking for something more familiar and donut-like.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 59% | Activity: 57% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Sweet and Savory Breakfast Foods:** Opportunity for innovative food combinations for breakfast menus, catering to adventurous eaters and expanding flavor profiles.
- **Reimagining Existing Formats:** Modernizing classic baked goods with new flavors and textures can breathe new life into traditional menu items.
- **Brand Expansion:** Exploring new food categories and creating excitement around new offerings can help differentiate and grow a company's brand.

### Where This Applies

- **Food and Beverage:** Opportunity for bakeries, cafes, and restaurants to innovate their breakfast menus and attract customers with new and exciting offerings.
- **Retail:** Potential for packaged sweet and savory breakfast items to be sold in supermarkets or convenience stores for grab-and-go breakfast options.
- **Hospitality:** Hotels and resorts can attract guests with unique breakfast offerings and create a memorable guest experience by incorporating local flavors.

## Related on Trend Hunter

- [Textural Savory Donut Ranges](https://www.trendhunter.com/trends/zakumocchi-dog-donuts.md)
- [Savory Japanese Donuts](https://www.trendhunter.com/trends/im-donut.md)
- [Savory Satisfying Donut Menus](https://www.trendhunter.com/trends/parlor-doughnuts-savory-doughnuts.md)
- [Cartoon-Inspired Donut Series](https://www.trendhunter.com/trends/pon-de-digda.md)
- [Savory Dual-Filling Donuts](https://www.trendhunter.com/trends/mister-donut-zaku-mocchi-ring.md)
- [Internationally-Inspired Cheese Donuts](https://www.trendhunter.com/trends/cheerful-cheese.md)
- [Savory Snacking Donuts](https://www.trendhunter.com/trends/snacking-donut.md)
- [Monstrous Anime Donut Ranges](https://www.trendhunter.com/trends/mister-donut-pokmon.md)
- [Roasted Green Tea Donuts](https://www.trendhunter.com/trends/misdo-meets-gion-tsujiri.md)
