# Winter-Ready Lingerie Drops The Savage X Fenty December Lingerie Drop Arrives in a Blue Colorway By Ell Smith | Published 2020-12-02 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/savage-x-fenty-december References: [hypebae](https://hypebae.com/2020/12/rihanna-savage-x-fenty-december-lingerie-collection-campaign-bra-underwear-drop-release) & [savagex](https://www.savagex.com/products/new) The Savage X Fenty December lingerie drop has been revealed, offering consumers some winter pieces to add to their sultry rotation. Perfect for those looking for a [holiday gift](https://www.trendhunter.com/trends/knix-black-friday-sale) for their significant other, or for those looking to treat themselves, this line is filled with both [sensual and casual looks](https://www.trendhunter.com/trends/for-love-and-lemons-1). In true Rihanna style, most of the pieces in this drop are bold and unapologetic, embracing the brand's ethos of [empowerment and confidence](https://www.trendhunter.com/trends/knix-valentines-day-edit). Taking on a winter-ready color palette, this line is sure to offer something for everyone this season. Some standouts include logo-printed thongs, alongside night dresses that arrive in a light blue color. Meanwhile, this collection also features comfortable leggings and logo-covered crop tops. Image Credit: Savage X Fenty ## Trend Insights (Trend Hunter) - Score: 6.8/10 - Popularity: 100% | Activity: 96% | Freshness: 9% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celeb Fashion](https://www.trendhunter.com/celebfashion) ## Key Themes ### Why This Trend Is Growing - **Winter-ready Lingerie:** Disruptive innovation opportunity: Creating lingerie that combines comfort and sensuality with a winter-themed design for the holiday season. - **Empowering Fashion:** Disruptive innovation opportunity: Designing bold and unapologetic fashion pieces that promote empowerment and confidence. - **Logo-printed Apparel:** Disruptive innovation opportunity: Introducing logo-printed apparel such as thongs, leggings, and crop tops to create a strong brand identity and appeal to customers. ### Industries Being Reshaped - **Fashion Retail:** Disruptive innovation opportunity: Offering a curated selection of winter-ready lingerie and empowering fashion pieces through e-commerce platforms and physical stores. - **Apparel Manufacturing:** Disruptive innovation opportunity: Collaborating with fashion brands to produce logo-printed apparel and unique winter-themed lingerie designs using sustainable manufacturing methods. - **Online Marketplace:** Disruptive innovation opportunity: Creating an online marketplace that connects lingerie designers and manufacturers with consumers, providing a platform for unique and empowering winter lingerie collections. ## Related on Trend Hunter - [Seductive Winter Loungewear Lines](https://www.trendhunter.com/trends/winter-heat-collection.md) - [Opulent Holiday Apparel Lineups](https://www.trendhunter.com/trends/brunette-the-label-3.md) - [Delicate Holiday Loungewear Collections](https://www.trendhunter.com/trends/holiday-in-the-sun.md) - [Cozy Chic Holiday Pajamas](https://www.trendhunter.com/trends/chic-holiday-pajamas.md) - [Reversible Loungewear Collections](https://www.trendhunter.com/trends/holiday-sets.md) - [Festive Organic Cotton Intimates](https://www.trendhunter.com/trends/cou-cou-holiday.md) - [Festive Candy-Inspired Undergarments](https://www.trendhunter.com/trends/stripe-stare-candy-cane-collection.md) - [Flattering Rose-Mauve Lip Sets](https://www.trendhunter.com/trends/3piece-lip-set.md) - [Lounge-Focused Winter Wear](https://www.trendhunter.com/trends/lounge-club-collection.md)