# Photography-Adorned Graphic T-Shirts UNIQLO Celebrates the Work of Saul Leiter in Latest Capsule By Amy Duong | Published 2022-06-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/saul-leiter References: [hypebeast](https://hypebeast.com/2022/6/uniqlo-ut-saul-leiter-collabo-tshirt-release-info) & [uniqlo](http://uniqlo.com/) [UNIQLO UT](https://www.trendhunter.com/trends/the-monsters) introduces its newest collection -- this time the Japanese lifestyle label celebrates the works of American painter and photographer Saul Leiter. He was an early pioneer of color photography, and the brand celebrates that through a [four-piece capsule](https://www.trendhunter.com/trends/uniqlo-8). It features two t-shirts that are detailed with a graphic taken back in the 50s. It captures some rainy and snowy days in New York City during the era. The tee with a rainy graphic reads the text "We live in a world of color. We’re surrounded by color.” The second [graphic tee](https://www.trendhunter.com/trends/takashi-murakami-tee) boasts the name 'Footprints' and it has the subtext that reads “The street is a ballet. You next never know what is going to happen.” The last two tees are based on a black backdrop with two graphics. Image Credit: Saul Leiter Foundation ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 95% | Activity: 86% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### Why This Trend Is Growing - **Photography-inspired Apparel:** The rise of incorporating iconic photographs onto clothing like t-shirts creates potential for apparel companies to license out famous artwork and build collaborations with historic photographers. - **Graphic T-shirt Capsule Collections:** Creating limited edition graphic t-shirt collections featuring the works of famous photographers or artists has the potential to draw in new customers and create buzz around the brand. - **Celebrating Iconic Artists:** Featuring the work of iconic artists and photographers on apparel creates opportunities for brands to connect with art enthusiasts and niche markets. ### Industries Being Reshaped - **Apparel:** Apparel companies should consider creating graphic t-shirt lines featuring the works of photographers or artists to tap into niche markets and new customer bases. - **Photography:** Photographers and/or their estates could potentially license their work for use on apparel, creating a new revenue stream for their legacy and connecting with new audiences in a unique way. - **Art Publishing:** Art publishing companies could explore collaborations with apparel brands to feature the works of famous artists or photographers on limited edition graphic t-shirts, expanding the reach and accessibility of their artists' work. ## Related on Trend Hunter - [Artistic Apparel Illustrations](https://www.trendhunter.com/trends/uniqlo-and-kenshi-yonezu.md) - [Limited Heritage-Honoring Apparel](https://www.trendhunter.com/trends/unique-clothing-warehouse.md) - [Pop Art Creative Collections](https://www.trendhunter.com/trends/kaws-warhol-ut.md) - [Music Graphic Tee Capsules](https://www.trendhunter.com/trends/uniqlo-x-babymonster.md) - [Quick-Drying Summer T-Shirts](https://www.trendhunter.com/trends/classic-tee.md) - [Artful Cartoon-Inspired Apparel](https://www.trendhunter.com/trends/doraemon-meets-the-louvre.md) - [Adorable Monster-Inspired Graphic Tees](https://www.trendhunter.com/trends/the-monsters.md) - [Summer-Centric Lifestyle Fashion](https://www.trendhunter.com/trends/uniqlo-u-4.md) - [Exclusive Retailer-Backed Capsules](https://www.trendhunter.com/trends/uniqlo-8.md)