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# Chic Sin City Heels
This Sarah Jessica Parker Shoe Collection Celebrates Las Vegas Glamor

By Jana Pijak | Published 2015-04-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/sarah-jessica-parker-shoe
References: [luxurylaunches](http://luxurylaunches.com/fashion/fashionista-sarah-j-parker-launches-las-vegas-themed-footwear-in-the-casino-city.php)

The latest Sarah Jessica Parker shoe collection is inspired by the glitz and glamour of Las Vegas. The star is no stranger to the world of high fashion thanks to a television role that made her a global style icon.

Sarah's Carrie Bradshaw character on Sex and the City made her a household name and has inspired her to establish a widely popular shoes brand. The star's most recent accessory range is designed for [Zappos](https://www.trendhunter.com/trends/versatile-cargo-pants) Couture, a Las Vegas based e-commerce site that is known for its diverse product range.

The e-retail platform is known for offering affordable deals on top designer fashions from a number of luxe labels including [Burberry](https://www.trendhunter.com/trends/london-commute) and Stella McCartney. The brand's exclusive Sarah Jessica Parker shoe line will appeal to the star's loyal fan following and shoe lovers who aren't afraid to make a statement.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 37% | Activity: 9% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What Makes This Trend Stand Out

- **Luxury Shoe Collaborations:** Sarah Jessica Parker's partnership with Zappos Couture highlights the trend of celebrities collaborating with luxury e-commerce platforms to create exclusive shoe lines.
- **Celebrity-driven Fashion Brands:** Sarah Jessica Parker's success in the fashion industry showcases the ongoing trend of celebrities leveraging their fame to establish their own fashion brands.
- **Affordable Designer Fashion:** Zappos Couture's reputation for offering affordable deals on top designer fashions reflects the trend of making luxury fashion more accessible to a wider consumer base.

### Sectors Adopting This

- **Luxury Retail:** The partnership between Sarah Jessica Parker and Zappos Couture demonstrates the disruptive innovation opportunity for luxury retailers to collaborate with celebrities and create exclusive product lines.
- **Celebrity Endorsements:** The success of Sarah Jessica Parker's fashion brand highlights the potential for businesses in the fashion industry to capitalize on celebrity endorsements and partnerships.
- **E-commerce:** Zappos Couture's diverse product range and affordable pricing strategy exemplify the disruptive innovation potential for e-commerce platforms to democratize access to luxury fashion.

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