# Whimsical Food Photography Sarah Illenberger Captures Food as Familiar Objects By Matt Ho | Published 2010-12-11 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/sarah-illenberger-food References: [itsnicethat](http://www.itsnicethat.com/articles/3320-sarah-illenberger-editions) & [sarahillenberger.de](http://www.sarahillenberger.de/index.php?c=editions) German artist Sarah Illenberger has a series of posters dedicated to making [food appear as recognizable objects](https://www.trendhunter.com/trends/small-muji). Illenberger chooses familiar motifs and objects, and recreates them using [fruits and vegetables](https://www.trendhunter.com/trends/farming-photographs). The result is a visually colorful display of images that's creative and fun to look at. Transforming a watermelon into a cloud raining seeds and a [tomato into a grenade](https://www.trendhunter.com/trends/special-edition-cherry-tomato), this simplistic approach truly says that less is more. ## Trend Insights (Trend Hunter) - Score: 6.6/10 - Popularity: 100% | Activity: 89% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern) ## Key Themes ### Key Themes Behind This Trend - **Food Art:** Creating visually stunning food displays using fruits and vegetables opens innovative opportunities for food artistry. - **Whimsical Design:** Using familiar motifs and objects to transform food into recognizable and creative images sparks new possibilities for whimsical design. - **Playful Imagery:** Recreating food as everyday objects through photography allows for playful and imaginative visual storytelling. ### Where This Applies - **Food and Beverage:** The food and beverage industry can explore innovative ways to present their products through visually captivating food art. - **Advertising and Marketing:** The advertising and marketing industry can incorporate whimsical design elements to create eye-catching and memorable campaigns. - **Photography and Visual Arts:** The photography and visual arts industry can embrace playful imagery techniques to captivate and engage audiences. ## Related on Trend Hunter - [Fruit-Inspired Furniture Collections](https://www.trendhunter.com/trends/fruitinspired-furniture-collection.md) - [Hyperrealistic Food Art Exhibitions](https://www.trendhunter.com/trends/looks-delicious.md) - [Realistic Food Candles](https://www.trendhunter.com/trends/pantlers-rations.md) - [Food-Inspired Street Art](https://www.trendhunter.com/trends/dish-pics.md) - [Crystal-Adorned Crushed Cans](https://www.trendhunter.com/trends/sam-keller.md) - [Fruit Waste Ink Posters](https://www.trendhunter.com/trends/fruit-waste-ink.md) - [Playful Tableware Objects](https://www.trendhunter.com/trends/creative-dining-experience.md) - [Fruit-Inspired Design Collections](https://www.trendhunter.com/trends/soft-grounds.md) - [Food-Inspired Brand Imagery](https://www.trendhunter.com/trends/cooking-clases-barcelona-venue.md)