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# Low-Fi Streetwear Lookbooks
Photographer Sara Sani Lensed Model Irene Guarenas in Stussy Apparel

By Riley von Niessen | Published 2017-01-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/sara-sani
References: [hypebae](http://hypebae.com/2017/1/sara-sani-stussy-2017-spring-summer-editorial) & [stussy](http://www.stussy.com/?dfghbdf)

Sara Sani, a freelance photographer who's currently based out of Paris, France, has produced an impressive portfolio of work surrounding editorials, fashion campaigns and social media content.

Most recently, she shared a series of shots for [Stussy](https://www.trendhunter.com/trends/stssy-4) focusing on its 2017 Spring/Summer collection. Each of the images features Irene Guarenas as the muse, a relatively unknown model. Both [masculine and feminine styles](https://www.trendhunter.com/trends/sujitha-shivajothi) are highlighted throughout, making for a casual series that speaks to the streetwear brand's demographic of consumers.

In one of Sara Sani's shots, a beige Stussy hoodie is shown with a flowing white skirt, while another spotlights Irene Guarenas in an elegant white bra from [Dior](https://www.trendhunter.com/trends/dior-paradise) with a suede fur-lined jacket draped over her shoulders.

## Trend Insights (Trend Hunter)

- Score: 6.3/10
- Popularity: 95% | Activity: 85% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Streetwear Fashion:** Disruptive innovation opportunity: Create inclusive and gender-neutral streetwear lines to cater to a wider consumer base.
- **Freelance Photography:** Disruptive innovation opportunity: Develop AI-powered photography tools to enhance and automate the editing process.
- **Social Media Marketing:** Disruptive innovation opportunity: Use virtual reality to create immersive and interactive fashion campaigns for increased consumer engagement.

### Industries Being Reshaped

- **Apparel Manufacturing:** Disruptive innovation opportunity: Implement sustainable and eco-friendly practices in the production of streetwear clothing.
- **Fashion Modeling:** Disruptive innovation opportunity: Use AI and machine learning algorithms to identify and represent diverse models of all body types and ethnicities.
- **Luxury Fashion:** Disruptive innovation opportunity: Incorporate technology, such as smart fabrics and wearable tech, into high-end fashion designs for a seamless integration of style and functionality.

## Related on Trend Hunter

- [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md)
- [Authentic Fashion House Campaigns](https://www.trendhunter.com/trends/springsummer-2024.md)
- [Streetwear-Informed Sleek Sunglasses](https://www.trendhunter.com/trends/stssy-eyegear-1.md)
- [Graphic Garment-Dyed Streetwear](https://www.trendhunter.com/trends/stssy-and-levis-1.md)
- [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md)
- [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md)
- [Genderless Outerwear Designs](https://www.trendhunter.com/trends/sujitha-shivajothi.md)
- [Streetwear-Inspired Eyewear Capsules](https://www.trendhunter.com/trends/stussy-5.md)
- [Co-Branded Californian Streetwear](https://www.trendhunter.com/trends/levis-x-stussy.md)
