# Keychain Digital Cameras The Sanwa 400 CAM-007 is Small Enough to be Swallowed By Michael Hines | Published 2011-12-14 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/sanwa-400-cam-007 References: [technabob](http://technabob.com/blog/2011/12/12/sanwa-digital-toy-camera/) & [direct.sanwa.co.jp](http://direct.sanwa.co.jp/contents/sp/400-CAM007/) If you find modern cameras too big and bulky, then you'll love the Sanwa 400 CAM-007. The Sanwa 400 CAM-007 is a [tiny digital camera](https://www.trendhunter.com/trends/dji-osmo-nano) capable of taking pictures (5.0 megapixels), recording video (1280×960 pixels at 30 fps) and fitting on a keychain. This tiny camera stores photos on a MicoSD card and even features a voice recording function. The tiny camera is the latest in a recent onslaught of tiny cameras designed to be both cheaper and more portable than their bigger brothers. The Sanwa 400 CAM-007 is certainly more portable and it is definitely cheaper, coming in at around $38. While the [loss of the digital display](https://www.trendhunter.com/trends/camp-snap-camera) does hurt, there is something undeniably appealing about having a camera that is so small that it fits comfortably between your thumb and forefinger. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 50% | Activity: 79% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography) ## Key Themes ### Why This Trend Is Growing - **Miniature Cameras:** Developing even smaller and more portable cameras presents an opportunity for disruptive innovation in the photography industry. - **Keychain Gadgets:** Creating multipurpose gadgets that can fit on a keychain, like the Sanwa 400 CAM-007, opens up possibilities for disruptive innovation in the consumer electronics market. - **Compact Digital Technology:** Advancing compact digital technology to enhance image quality and functionality in small devices like the Sanwa 400 CAM-007 offers opportunities for disruptive innovation in the digital imaging industry. ### Industries Being Reshaped - **Photography:** The introduction of miniature cameras, such as the Sanwa 400 CAM-007, could disrupt the photography industry by catering to consumers who prefer smaller and more portable devices for capturing moments. - **Consumer Electronics:** Expanding the range of keychain gadgets, like the Sanwa 400 CAM-007, could lead to disruptive innovation in the consumer electronics industry, offering convenient and versatile tools for everyday use. - **Digital Imaging:** Advancements in compact digital technology, exemplified by the Sanwa 400 CAM-007, create disruptive innovation opportunities in the digital imaging industry, providing compact yet powerful imaging solutions for various applications. ## Related on Trend Hunter - [Tiny Colorful Camera Toys](https://www.trendhunter.com/trends/chamera.md) - [Mini Camera Collectibles](https://www.trendhunter.com/trends/charmera.md) - [Nostalgic Handheld Video Cameras](https://www.trendhunter.com/trends/video-camera.md) - [Minimal Portable Video Cameras](https://www.trendhunter.com/trends/powershot-v10.md) - [Micro-Sized Mirrorless Cameras](https://www.trendhunter.com/trends/yashica-im-back.md) - [Mirrorless 4K Compact Cameras](https://www.trendhunter.com/trends/yashica-im-back-camera.md) - [Nostalgic Digital Cameras](https://www.trendhunter.com/trends/cs8.md) - [Collectible Mini Cameras](https://www.trendhunter.com/trends/photo-creator-mini-cam.md) - [Thumb-Sized Action Cams](https://www.trendhunter.com/trends/compact-action-camera.md)