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# Boozy Sangria Cupcakes
These Alcoholic Confections Put a Fun Spin on Red Wine Sangria

By Katherine Pendrill | Published 2015-07-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sangria-cupcakes
References: [thefirstyearblog](http://thefirstyearblog.com/sangria-cupcakes/) & [thekitchn](http://www.thekitchn.com/now-you-can-have-your-sangria-and-eat-it-too-222178)

'The First Year' blog has put together a recipe for a batch of [sweet sangria cupcakes](https://www.trendhunter.com/trends/simply-lemonadeinspired-cupcakes). Sangria is a summertime staple and now you can enjoy the delicious [wine-based punch](https://www.trendhunter.com/trends/sangria-fizz) in the form of a sugary sweet cupcake.

To make the boozy sangria confections, start with a basic cupcake batter. Once you have your batter made, add strawberries, blueberries and a bit of orange zest to achieve the fresh fruit taste of traditional sangria. While the cupcake batter is easy to assemble, the star of these sangria cupcakes is the indulgent [red wine buttercream](https://www.trendhunter.com/trends/jam-vino). To make the buttercream frosting, you will need to reduce red wine down to a syrup. Then combine the red wine syrup with vegetable shortening, butter, powdered sugar and vanilla. Pipe the frosting onto the cupcakes and then top them with organic slices, strawberries slices and a couple of blueberries.

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 18% | Activity: 25% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Alcohol-infused Desserts:** There is an opportunity for food industry players to explore more desserts and confections that incorporate popular alcoholic beverages.
- **Fruit-inspired Flavors:** Incorporating fresh and natural fruit flavors into desserts can attract health-conscious customers and open up a new market for innovative dessert recipes.
- **Red Wine in Baking:** Using red wine to enhance the flavor profile of baked goods can be a unique and trendy twist to traditional recipes that can attract experimenters in the food industry.

### Who This Affects Most

- **Beverage Industry:** Alcoholic beverage companies can partner with bakeries or confectionery companies to develop unique products that combine the flavor of their signature drinks with desserts and confections.
- **Bakery Industry:** Bakeries can introduce new and creative recipes with natural fruit extracts and flavors to add a twist to traditional baked goods.
- **Hospitality Industry:** Hotels, restaurants, and pubs can add alcohol-infused desserts to their menus to enhance the customer's dining experience and offer something new and creative to attract customers.

## Related on Trend Hunter

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