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# Nostalgia-Inspired Restaurant Owners
Sang Kim is Taking His Restaurant Down Memory Lane

By Malika Renee Butss | Published 2014-03-04 | TH Video
Source: Trend Hunter, https://www.trendhunter.com/trends/sang-kim
References: [youtube](https://www.youtube.com/watch?v=oBGJMsswGQQ) & [sangkim](http://sangkim.ca/)

![Nostalgia-Inspired Restaurant Owners](https://cdn.trendhunterstatic.com/thumbs/232/sang-kim.jpeg)

Quadruple-threat restaurant owner Sang Kim is taking his restaurant back in time.

Sang Kim is an award-winning fiction writer, playwright, chef and restaurant owner. Owning two of the hottest eateries in downtown Toronto, Kim is obligated to stay on top of all the hottest things going on in the restaurant industry. With a very strong belief that food brings people together and that one should never eat alone, Sang is taking his restaurant, the Yakitori Bar Seoul Food Co., down memory lane and incorporating his very first memories of good eating and good times into the atmosphere of his hot spot. Kim is also taking his sushi menu back to the very first sushi recipes founded in Korea.

This chef knows that sometimes moving forward means you have to step back.

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 13% | Activity: 49% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [TH Video](https://www.trendhunter.com/thvideo) > [THTV](https://www.trendhunter.com/thtv)

## Key Themes

### What's Driving This Trend

- **Nostalgia-inspired Restaurants:** Creating restaurants that evoke nostalgia can attract customers looking for familiar and comforting experiences.
- **Integrating Personal Memories:** Incorporating personal memories into restaurant concepts can create a unique and authentic dining experience.
- **Reimagining Traditional Recipes:** Updating traditional recipes with modern twists can appeal to customers seeking innovative yet nostalgic flavors.

### Who This Affects Most

- **Restaurant Industry:** Restaurants can leverage nostalgia-inspired concepts to attract new customers and differentiate themselves from competitors.
- **Hospitality Industry:** Hotels and resorts can incorporate nostalgia-inspired dining experiences to enhance guest satisfaction and create memorable stays.
- **Food and Beverage Industry:** Food and beverage companies can collaborate with nostalgia-inspired restaurants to create new product lines that tap into consumer desire for familiar flavors with a modern twist.

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