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# Revealing Sandwich Packaging
This Sandwich Container Has Cutouts to Show the Meat Inside

By Laura McQuarrie | Published 2014-08-19 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sandwich-container
References: [thedieline](http://www.thedieline.com/blog/2014/8/18/hunger-passed) & [otvetdesign.ru](http://www.otvetdesign.ru/)

These clever [sandwich container designs](https://www.trendhunter.com/trends/urban-eat-urban-street) make use of a familiar shape to make it even easier to grab a meal and go. The designs by Russia's OTVETDESIGN agency feature [cutouts of a fish](https://www.trendhunter.com/trends/bigbilled-bird-food-concept), chicken and a pig to show off the contents of the box as well as highlight what kind of meat a consumer will find inside.

To reiterate that the sandwiches boxes are designed for people on the go, the print that's used on the containers is a bright yellow version of a city map. Since more travel means you'll also need to do more snacking along the way, this is a playful way to remind people to refuel with a [quick and easy pre-packaged meal](https://www.trendhunter.com/trends/to-go-collection), whether they're on the way to class or taking a journey cross-country.

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 95% | Activity: 80% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Interactive Packaging:** Creating packaging that incorporates cutouts or windows to showcase the product inside, enhancing the consumer experience.
- **Visual Communication:** Using visual elements on packaging, such as maps or graphics, to grab consumers' attention and convey key messages.
- **Convenience on the Go:** Designing packaging that is specifically targeted towards busy consumers who require quick and easy meal solutions while on the move.

### Who This Affects Most

- **Food Packaging:** Exploring innovative packaging solutions for the food industry that can enhance product visibility and consumer engagement.
- **Consumer Goods:** Incorporating visual communication elements on packaging for various consumer goods to attract attention and promote the product's unique features.
- **Fast Food:** Developing customized packaging solutions for the fast food industry that enable consumers to easily identify and select their desired meals.

## Related on Trend Hunter

- [Combinational On-the-Go Food Packaging](https://www.trendhunter.com/trends/beltur-go.md)
- [Convenient Cherry Tomato Boxes](https://www.trendhunter.com/trends/special-edition-cherry-tomato.md)
- [Reduced Plastic Sandwich Packaging](https://www.trendhunter.com/trends/seal-n-flip-packaging.md)
- [Self-Referential Sandwich Makers](https://www.trendhunter.com/trends/sandwich-maker-concept.md)
- [Origami-Inspired Lunch Boxes](https://www.trendhunter.com/trends/foldibox-2.md)
- [Sustainable Food Packaging Designs](https://www.trendhunter.com/trends/placon-crystal-seal-delectables.md)
- [Fiber-Based Sandwich Packaging](https://www.trendhunter.com/trends/map-rap-sandwich-wedge.md)
- [Heat-and-Eat Sandwich Ranges](https://www.trendhunter.com/trends/hot-take-crave-away-sandwiches.md)
- [Conveniently Packaged Sub-Style Sandwiches](https://www.trendhunter.com/trends/urban-eats-sub-rolls.md)
