# Personalized Child Education Apps Sandbox Group Launches the PlayKids+ Application for Ages 2-12 By Kanesa D | Published 2023-10-04 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/sandbox-group References: [digitaltveurope](https://www.digitaltveurope.com/2023/10/03/exclusive-sandbox-group-launches-playkids/) & [sbxgroup](https://sbxgroup.com/)  Sandbox Group, a prominent education publishing company based in the UK, has unveiled its new kid-focused application, PlayKids+. PlayKids+ is suitable for children aged 2 to 12, enabling a broad range of ages to access its educational content. It allows for the creation of up to five individual profiles per household, each of which can be customized to align with the specific age and preferences of the child using it. Sandbox Group also has plans to launch a FAST (Free Ad-Supported Television) channel under the PlayKids+ brand, aptly named PlayKids TV. PlayKids+ is poised to debut in several markets, including Latin America, the United States, and the United Kingdom, offering content in Portuguese and English. The app also plans to launch in the France and MENA regions in Arabic. Image Credit: Sandbox Group ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 27% | Activity: 45% | Freshness: 18% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Education](https://www.trendhunter.com/education) ## Key Themes ### Why This Trend Is Growing - **Personalized Child Education Apps:** The launch of PlayKids+ by Sandbox Group brings personalized child education apps to the market, catering to ages 2-12 with customizable profiles. - **Broad Range of Ages:** PlayKids+ targets a broad range of ages from 2 to 12, allowing for educational content that suits different developmental stages and preferences. - **Global Expansion:** PlayKids+ plans to expand its reach to various markets, including Latin America, the United States, the United Kingdom, France, and the MENA regions. ### Industries Being Reshaped - **Education Publishing:** The launch of PlayKids+ by Sandbox Group highlights the innovation happening in the education publishing industry, specifically in personalized child education apps. - **Media and Entertainment:** The introduction of PlayKids TV as a FAST (Free Ad-Supported Television) channel under the PlayKids+ brand presents opportunities for disruption in the media and entertainment industry. - **Language Learning:** PlayKids+ offering content in multiple languages like English, Portuguese, and Arabic creates opportunities for disruption in the language learning industry for children. ## Related on Trend Hunter - [Stimulating Child Play Apps](https://www.trendhunter.com/trends/child-play-app.md) - [Cognitive Play Platforms](https://www.trendhunter.com/trends/toddlr.md) - [Preschool Gaming Subscriptions](https://www.trendhunter.com/trends/piknik-app.md) - [Child-Focused Education Apps](https://www.trendhunter.com/trends/norbys-world.md) - [Kids Drawing Apps](https://www.trendhunter.com/trends/kids-coloring-drawing-book-app.md) - [Augmented Reality Educational Apps](https://www.trendhunter.com/trends/augmented-reality-educational-app.md) - [Personalized Learning Activities](https://www.trendhunter.com/trends/kidtivity-lab.md) - [Interactive Learning Games](https://www.trendhunter.com/trends/familyfunhub.md) - [Play-Based Preschool Apps](https://www.trendhunter.com/trends/lego-bluey.md)