# Ice Cream-Motif Sandals SANDALBOYZ and BBC Ice Cream Join on new Themed Sandals and Socks By Amy Duong | Published 2018-09-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/sandalboyz References: [hypebeast](https://hypebeast.com/2018/9/sandalboyz-bbc-ice-cream-2018-billionaire-boys-club-slides) & [sandalboyz](https://sandalboyz.com/) SANDALBOYZ and Billionaire Boys Club Ice Cream work in collaboration once again for a high-profile sandal and sock option. The new capsule collection pays homage to the iconic heritage of the streetwear label, adorning [sleek white sandals](https://www.trendhunter.com/trends/printed-sandal) with playful motifs. The footwear option sees a 'Beepers and Cigarettes' and 'Beepers and Butts' design print. Along with the clean white sandals are a dark grey sock with black striped details with the label's Ice Cream graphic on the ankle. The packaging is special to the collaboration -- it pays tribute to the original ICECREAM box for the sneakers in the green theme. The sandals come in a dust bag that follows the same concept and it is set to drop at the [SoHo](https://www.trendhunter.com/trends/soho-ballet-flat) flagship location on September 29. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 57% | Activity: 59% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Key Themes Behind This Trend - **Collaborative Capsule Collections:** The collaboration between SANDALBOYZ and Billionaire Boys Club Ice Cream highlights the trend of brands partnering to create limited edition collections with unique designs. - **Heritage Streetwear Motifs:** The use of playful motifs like 'Beepers and Cigarettes' and 'Beepers and Butts' on sandals and socks showcases the trend of incorporating nostalgic graphics from streetwear labels. - **Special Packaging as Brand Tribute:** The special packaging paying tribute to the original ICECREAM box for the sneakers demonstrates the trend of brands using unique packaging designs to enhance the overall consumer experience. ### Where This Applies - **Fashion and Apparel:** The collaboration between SANDALBOYZ and Billionaire Boys Club Ice Cream highlights the opportunities for innovative partnerships and limited edition collections within the fashion and apparel industry. - **Streetwear:** Incorporating playful heritage motifs on sandals and socks offers disruptive innovation opportunities within the streetwear industry, allowing brands to merge nostalgia with contemporary designs. - **Packaging and Branding:** The use of special packaging that pays tribute to iconic brand designs presents opportunities for disruptive innovation within the packaging and branding industry by creating unique experiences for consumers. ## Related on Trend Hunter - [Collaborative Pocketed Reflective Sandals](https://www.trendhunter.com/trends/reflective-sandal.md) - [Patterned Joint Stealthy Sandals](https://www.trendhunter.com/trends/bone-pattern.md) - [Dynamic Puffer Sandals](https://www.trendhunter.com/trends/bape-subu.md) - [Limited-Edition Beach Sandals](https://www.trendhunter.com/trends/reef-x-ebony-beach-club.md) - [Cozy Collaborative Sandal Series](https://www.trendhunter.com/trends/stssy-and-birkenstock.md) - [Cozy Collaborative Faux-Fur Sandals](https://www.trendhunter.com/trends/belt-sandal.md) - [Gingham-Print Collaborative Sandals](https://www.trendhunter.com/trends/crocs-and-bath-body-works.md) - [Collaborative Ice Cream Jewelry](https://www.trendhunter.com/trends/iconic-ice-cream.md) - [Collaborative Premium Flip-Flops](https://www.trendhunter.com/trends/printed-sandal.md)