# Celebratory Ramen Chicken Sandwiches The KFC Samyang Buldak Double Down is Available in Malaysia By Michael Hemsworth | Published 2023-08-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/samyang-buldak-double-down References: [brandeating](https://www.brandeating.com/2023/08/kfc-celebrates-50-years-in-malaysia-with-spicy-ramen-double-down.html) & [kfc.my](https://kfc.com.my)  The KFC Samyang Buldak Double Down is arriving at participating locations in Malaysia as a way to commemorate the brand's golden jubilee -- 50 years -- in the country. The sandwich is a new take on the brand's signature Double Down sandwich and features two [Zinger chicken filets](https://www.trendhunter.com/trends/zinger-drip) used for the base that have been marinated in a [spicy Samyang Buldak sauce](https://www.trendhunter.com/trends/panda-express-x-buldak). The menu item boasts [Samyang Buldak-marinated ramen noodles](https://www.trendhunter.com/trends/buldak-products) as the filling alongside a slice of American cheese and mayo. These ingredients combine to achieve a spicy, textural experience that's perfect for fans to try out. The KFC Samyang Buldak Double Down is arriving alongside the Kentucky Town pop-up event that provides a themed experience for fans to enjoy this summer. Image Credit: KFC Malaysia ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 54% | Activity: 72% | Freshness: 17% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Spicy Ramen Chicken Sandwiches:** The KFC Samyang Buldak Double Down offers a spicy and textural experience with its marinated ramen noodles. - **Themed Pop-up Events:** The Kentucky Town pop-up event provides a unique and immersive experience for fans to enjoy. - **Commemorative Menu Items:** The KFC Samyang Buldak Double Down celebrates the brand's 50th anniversary in Malaysia with a special menu item. ### Who This Affects Most - **Fast Food:** The KFC Samyang Buldak Double Down introduces an innovative twist to the fast food industry with its unique sandwich recipe. - **Restaurant:** Themed pop-up events like Kentucky Town offer opportunities for restaurants to create immersive experiences and attract customers. - **Food and Beverage:** Commemorative menu items like the KFC Samyang Buldak Double Down create buzz in the food and beverage industry and drive customer interest. ## Related on Trend Hunter - [Cheesy Chicken Bun Sandwiches](https://www.trendhunter.com/trends/cheesy-mushroom-zinger-double-down.md) - [Spiced Honey Chicken Sandwiches](https://www.trendhunter.com/trends/hot-honey-double-down.md) - [Fried Chicken Burger Buns](https://www.trendhunter.com/trends/eggzinger-double-down.md) - [Revived Protein-Packed QSR Sandwiches](https://www.trendhunter.com/trends/the-kfc-double-down.md) - [Hybrid Condiment-Topped Chicken Sandwiches](https://www.trendhunter.com/trends/gravy-double-down.md) - [Waffle-Stuffed Chicken Sandwiches](https://www.trendhunter.com/trends/waffle-double.md) - [Double-Breaded Chicken Sandwiches](https://www.trendhunter.com/trends/bacon-cheese-chicken-sandwich.md) - [Curry-Topped Chicken Sandwiches](https://www.trendhunter.com/trends/currycano-zinger.md) - [Sauce-Smothered Chicken Sandwiches](https://www.trendhunter.com/trends/saucy-sandwich.md)