# Breathable Warrior Briefs The 'Samurai Underwear' Provides Stylish Ways to Wear Undies By Annie Ho | Published 2010-08-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/samurai-underwear References: [thejailbreak](http://thejailbreak.com/2010/07/30/things-i-need-authentic-samurai-underwear/) & [japantrendshop](http://www.japantrendshop.com/samurai-underwear-p-667.html) Forget about itchy and tight briefs because the new samurai underwear is doing away with uncomfort. These briefs are made out of 35% polyester, 5% polyurethane and [60% cotton](https://www.trendhunter.com/trends/signature-cotton-collection) which allows for [breathable non-itchy, smooth, silky underwear](https://www.trendhunter.com/trends/noosh). The samurai underwear also have [traditional Japanese style designs](https://www.trendhunter.com/trends/ikemen) on them which adds the authentic Japanese feel they have. Each design comes with its own Japanese samurai name such as "Masayuki Sanada" and "Kenshin Uesugi." **Implications** - For largely amorphous reasons, Japan's cultural aesthetic always seems to please clothing aficionados, particularly in Western Europe and North America. So, as underwear becomes yet another frontier for personal expression, it's important that clothing designers include style elements from Japan so as to attract customers with a pre-disposition to apparel from Nippon. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 44% | Activity: 64% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### What's Driving This Trend - **Samurai Style Underwear:** Designing underwear with traditional Japanese elements provides a unique and stylish offering for consumers looking for something different. - **Breathable Underwear:** Creating underwear with breathable materials provides a more comfortable and less itchy option for consumers. - **Personalized Underwear:** Offering underwear with unique names and designs allows for personal expression and customization for consumers. ### Who This Affects Most - **Fashion:** The fashion industry can benefit from incorporating Japanese style elements and breathable materials into their clothing lines to attract consumers. - **Sportswear:** Athletic apparel companies can utilize breathable materials to create more comfortable and functional underwear for athletes. - **Textile Manufacturing:** Manufacturers can offer personalized underwear with unique design names, providing a custom and marketable product for retailers. ## Related on Trend Hunter - [3D Contouring Boxers](https://www.trendhunter.com/trends/manmades-the-boxer-brief.md) - [Bold Statement Boxers](https://www.trendhunter.com/trends/royalty-boxer-briefs.md) - [Performance-Focused Undergarments](https://www.trendhunter.com/trends/hux.md) - [Health Awareness Undergarments](https://www.trendhunter.com/trends/underaware.md) - [Japanese-Inspired Intimate Care Lines](https://www.trendhunter.com/trends/ikemen.md) - [Breakthrough Menstruation Undergarments](https://www.trendhunter.com/trends/step-one-period-underwear.md) - [Biodegradable Undergarments](https://www.trendhunter.com/trends/sparepair-underwear.md) - [High-Performance Underwear Collections](https://www.trendhunter.com/trends/the-medalist-collection.md) - [Seamless Chafe-Prevention Undergarments](https://www.trendhunter.com/trends/noosh.md)