# Accessible Smart Home Hubs The Samsung SmartThings Station is a User-Friendly CES 2023 Innovation By Laura McQuarrie | Published 2023-01-05 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/samsung-smartthings-station References: [news.samsung](https://news.samsung.com/global/samsung-unveils-smartthings-station-at-ces-2023-making-smarter-homes-accessible-for-all)  As evidenced by the number of smart home products at CES 2023, the smart home market is only continuing to expand and products like the Samsung SmartThings Station help to make smarter homes more accessible to all. The newly announced SmartThings Station is easy to use with a range of smart home products, including Matter devices and it offers an intuitive setup. Whether people at home want to add convenience to their daily life or reduce energy waste in an efficient way, the smart home hub helps with managing everything from lighting and thermostats to power outlets. “Having a smarter home shouldn’t be complicated or expensive. So we wanted to create SmartThings Station as a simple, reliable and expandable smart home hub,” said Jaeyeon Jung, Executive Vice President and Head of SmartThings, [Device Platform Center](https://www.trendhunter.com/trends/teleflex-incorporated) at [Samsung Electronics](https://www.trendhunter.com/trends/aipowered-smart-home-appliances). ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 39% | Activity: 53% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Why This Trend Is Growing - **User-friendly Smart Home Hubs:** Creating smart home hubs that are easy to use and intuitive will help expand the smart home market further. - **Integration of Matter Devices:** Smart home hubs that integrate with Matter devices will become increasingly popular as the smart home market expands. - **Efficient Energy Management:** Smart home hubs that help users manage and reduce energy waste efficiently will become a disruptive innovation opportunity in the smart home market. ### Industries Being Reshaped - **Smart Home:** The smart home industry will continue to expand with the introduction of user-friendly smart home hubs like the Samsung SmartThings Station. - **Technology Hardware:** The trend towards smart home integration will continue to drive innovation in technology hardware. - **Energy Efficiency:** Smart home hubs that help users manage and reduce energy waste efficiently will become increasingly important in the energy efficiency industry. ## Related on Trend Hunter - [AI-Powered Smart Home Displays](https://www.trendhunter.com/trends/samsung-home-hub.md) - [Standardized Compatibility Smart Hubs](https://www.trendhunter.com/trends/switchbot-hub-2.md) - [Collaborative Smart Lighting](https://www.trendhunter.com/trends/smartthings-2.md) - [Smart Ecosystem Expansions](https://www.trendhunter.com/trends/samsung-and-ikea-matter.md) - [Smart 3D Home Maps](https://www.trendhunter.com/trends/map-view.md) - [Affordable Smart Home Ecosystems](https://www.trendhunter.com/trends/interconnected-devices.md) - [Centralized Home Technology Hubs](https://www.trendhunter.com/trends/aqara-hub-m3.md) - [Omni-Compatible Smart Home Devices](https://www.trendhunter.com/trends/ikea-smart-home.md) - [Climate-Controlling Smart Home Products](https://www.trendhunter.com/trends/hub2.md)