# Two-Faced Clamshell Smartphones Samsung SCH-W999 Revamps a Classic Mobile Style By Matt Ho | Published 2011-12-05 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/samsung-sch-w999 References: [engadget](http://www.engadget.com/2011/12/03/samsungs-two-faced-sch-w999-android-plays-the-dual-core-dual-s/) & [samsung](http://www.samsung.com/cn/consumer/mobile-phones/mobile-phones/duos/SCH-W999ZKACTC/index.idx?pagetype=prd_detail&subsubtype=cdma2000-gsm) For those who think clamshell cell phones are outdated and low-tech compared to smartphones, you haven't met the [Samsung](https://www.trendhunter.com/trends/samsung-galaxy-z-flip5) SCH-W999 yet. The Samsung SCH-W999 is a mobile that completely revamps the clamshell style. This model is backed up by Android software, which means it has all the capabilities of a smartphone. What's interesting about the SCH-W999 is its dual screen panel that displays and allows access to all the phone's features even in the closed position. This phone packs 1.2GHz dual-core [Qualcomm](https://www.trendhunter.com/trends/samsung-galaxy-z-flip5-retro) MSM8660, a five-megapixel camera, Bluetooth 3.0 and Wi-Fi. Although a bit bulky, the design still has a slick look, complete with a HyperSkin back cover that offers a better grip for the hand. With the arrival of the Samsung SCH-W999 and [Softbank's](https://www.trendhunter.com/trends/chord-signalling) mobiles, could the clamshell style be making a comeback? ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 45% | Activity: 29% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### Key Themes Behind This Trend - **Clamshell Revival:** The SCH-W999 could spark a new trend in phone design, with revived interest in clamshell-style smartphones. - **Dual Screen Displays:** Dual screen displays could become a new trend in smartphone design, as the SCH-W999 proves functionality doesn't have to sacrifice form. - **Smartphone in Disguise:** The SCH-W999 demonstrates an opportunity for tech companies to innovate on traditional designs, and make smartphones more accessible to those who prefer the tactile experience of a clamshell design. ### Where This Applies - **Mobile Devices:** Clamshell designs, dual screens and hardware innovation could create disruption in the mobile device industry, with new market opportunities and consumer preferences emerging. - **Consumer Electronics:** The SCH-W999 demonstrates a potential shift in consumer demand for more innovative and unique electronics designs, leading to product differentiation and new UX/UI design practices. - **Telecommunications:** Innovations in phone design and form, such as dual screens and improved clamshell designs, could lead to opportunities for telecommunications companies to differentiate themselves based on unique product offerings. ## Related on Trend Hunter - [Flip Phone-Inspired Smartphones](https://www.trendhunter.com/trends/samsung-galaxy-z-flip5-retro.md) - [Refined Elegance Flip Smartphones](https://www.trendhunter.com/trends/oppo-find-n3-flip.md) - [Productive Dual-Display Smartphones](https://www.trendhunter.com/trends/oppo-find-n2-flip.md) - [Simplistic Folding Clamshell Smartphones](https://www.trendhunter.com/trends/01-phone.md) - [Flipping Multi-Display Smartphones](https://www.trendhunter.com/trends/samsung-galaxy-z-flip5.md) - [High-Fashion Flip Phones](https://www.trendhunter.com/trends/galaxy-z-flip-5s.md) - [Pocket-Friendly Flip Smartphones](https://www.trendhunter.com/trends/find-n2-flip.md) - [Tri-Fold Mobile Devices](https://www.trendhunter.com/trends/samsung-galaxy-trifold.md) - [Folding Wrap-Around Smartphone Concepts](https://www.trendhunter.com/trends/samsung-galaxy-z-series.md)