# Elevated Collaborative Football Shoes adidas and Notitle Join Forces on the Samba Sneakers By Amy Duong | Published 2023-09-12 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/samba-sneakers References: [highsnobiety](https://www.highsnobiety.com/p/notitle-adidas-samba/) Shanghai-based creative agency Notitle works in collaboration with [adidas Originals](https://www.trendhunter.com/trends/mita) on a new capsule of [Samba](https://www.trendhunter.com/trends/messi-and-adidas) sneakers. There are four iterations that join its roster with bright colorway palettes and patterning. It is led by a pink colorway followed by a green option, burgundy, and [cow print iteration](https://www.trendhunter.com/trends/samba-sneaker-4). All of these are detailed with contrasting elements throughout the silhouette and the construction highlights a blend of suede or suede and mesh blended together to allow the rich palette to stand out. Some branding details can be seen at the heel tab with open stitching accents which follow the Three Stripes branding along the lateral sides of the shoe. Most of the colorways with the exception of the cow print are complete with cream tonal laces. Image Credit: Pak Bae, @notitle.ltd ## Trend Insights (Trend Hunter) - Score: 6.6/10 - Popularity: 86% | Activity: 95% | Freshness: 17% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What Makes This Trend Stand Out - **Bright Colorway Palettes:** The collaboration between adidas and Notitle introduces a new capsule of Samba sneakers featuring bright colorway palettes and contrasting elements throughout the silhouette. - **Suede and Mesh Blending:** The Samba sneakers showcase a blend of suede or suede and mesh, creating a unique construction that allows the rich palette of colors to stand out. - **Contrasting Elements:** Notitle and adidas incorporate contrasting elements in the design of the Samba sneakers, adding visual interest and a distinctive aesthetic to the footwear lineup. ### Sectors Adopting This - **Footwear:** The elevated collaborative football shoes trend opens up opportunities for innovative designs and materials in the footwear industry. - **Fashion:** The bright colorway palettes and contrasting elements in the Samba sneakers offer disruptive innovation opportunities in the fashion industry, pushing boundaries in design and aesthetics. - **Sports:** The Samba sneakers collaboration between adidas and Notitle taps into the sports industry, providing potential for disruptive innovation in athletic footwear with its unique construction and design features. ## Related on Trend Hunter - [Collaborative Panelled Sneakers](https://www.trendhunter.com/trends/mita.md) - [Athlete-Collaborative Vibrant Footwear](https://www.trendhunter.com/trends/messi-and-adidas.md) - [Colorful Patchwork Collab Sneakers](https://www.trendhunter.com/trends/sambae-sneaker.md) - [Collaborative Slim Lifestyle Sneakers](https://www.trendhunter.com/trends/crazy-raccoon.md) - [Minimal Retail Collaborative Sneakers](https://www.trendhunter.com/trends/muted-sambas.md) - [Retro Chic Collaborative Sneakers](https://www.trendhunter.com/trends/samba-mn.md) - [Limited Collaborative Lifestyle Shoes](https://www.trendhunter.com/trends/samba-sneaker.md) - [Athlete-Collaborative Leather Footwear](https://www.trendhunter.com/trends/samba-sneaker-collaboration.md) - [Textural Lifestyle Nostalgic Footwear](https://www.trendhunter.com/trends/pony-hair.md)