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# Edgy Avian-Inspired Editorials
This Sam Rollinson Vogue Editorial Features Feather Fashion

By Lacey-Jane Walsh | Published 2013-11-12 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/sam-rollinson
References: [fashioncow](http://fashioncow.com/2013/11/sam-rollinson-solve-sundsbo-vogue-italia-november-2013/) & [vogue.it](http://www.vogue.it/en)

This striking [Vogue](https://www.trendhunter.com/trends/no-rules-club) Italia editorial features model Sam Rollinson in a number of fine feathered fashion pieces. This series is entitled ‘Dreaming Mood’, and was put together by photographer Solve Sundsbo.

Each of these shots incorporate clothing trimmed with (or draped in) [feathers and fur](https://www.trendhunter.com/trends/ducies-fw25-collection). In one of these photos, Rollinson stretches out her feathered arms in a way that almost suggests she’s about to take flight. These avian looks scream high end fashion, but also contain edgy (and almost punkish) elements that add interest to these already eye-catching shots.

Sam Rollinson pairs these feathery fashion pieces with leather boots, fishnet stockings and a short black pixie cut. This editorial is dramatic, feminine and free-spirited. It blends old-school [Hollywood](https://www.trendhunter.com/trends/austin-butler) apparel with rebellious and youthful accessories.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 74% | Activity: 27% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Feather Fashion:** Disruptive innovation opportunity: Develop sustainable alternatives to feathers for high-end fashion designs.
- **Avian-inspired Fashion:** Disruptive innovation opportunity: Combine avian aesthetics with futuristic materials to create unique fashion pieces.
- **Punkish Elements in High Fashion:** Disruptive innovation opportunity: Introduce punk-inspired fashion elements to high-end designer brands for a new and edgy appeal.

### Industries Being Reshaped

- **Fashion Design:** Disruptive innovation opportunity: Explore collaborations between fashion designers and biotech companies to develop sustainable and cruelty-free feather alternatives.
- **Photography:** Disruptive innovation opportunity: Experiment with bird-inspired photography techniques and concepts to create captivating and ethereal images.
- **Accessory Design:** Disruptive innovation opportunity: Incorporate avian and punkish elements into accessory designs to cater to a younger, rebellious market segment.

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