# Grace Kelly Fashion Ads The Salvatore Ferragamo Spring 2010 Campaign is Majestic By Marissa Liu | Published 2010-02-04 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/salvatore-ferragamo-spring-20101 References: [designscene.net](http://www.designscene.net/2010/02/complete-salvatore-ferragamo-ss10.html) Supermodel Claudia Schiffer looks like a modern day Grace Kelly as she portrays the Princess of Monaco in the [Salvatore Ferragamo Spring 2010 campaign](https://www.trendhunter.com/trends/winter-2025-campaign). The German bombshell looks regal and elegant in the [well-lit ads photographed](https://www.trendhunter.com/trends/salute-the-detail) by Mario Testino. The [Salvatore Ferragamo Spring 2010 ad campaign](https://www.trendhunter.com/trends/star-studded) was appropriately shot in the jet-set city of Monte Carlo and features almost all of the cities famous sights and leisure activities (aside from a turn at the famed casino). ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 91% | Activity: 94% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print) ## Key Themes ### What Makes This Trend Stand Out - **Fashion Ads:** The use of fashion ads as a platform for storytelling allows brands to create immersive experiences and connect with consumers on a deeper level. - **Modern Day Icons:** Brands can capitalize on the allure of modern day icons by featuring influential figures in their advertising campaigns, creating aspirational connections with consumers. - **Location-based Ad Campaigns:** Location-based ad campaigns provide an opportunity for brands to showcase their products in culturally relevant and visually striking settings, enhancing the overall brand narrative. ### Sectors Adopting This - **Fashion:** The fashion industry can leverage fashion ads to evoke emotions, tell stories, and build stronger connections with consumers, ultimately driving brand loyalty and sales. - **Luxury:** Luxury brands can tap into the concept of modern day icons and iconic locations to elevate their brand image and attract affluent consumers seeking exclusivity and prestige. - **Travel and Tourism:** Location-based ad campaigns in the travel and tourism industry can inspire wanderlust, showcasing unique destinations and experiences to attract potential visitors and drive tourism revenue. ## Related on Trend Hunter - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Authentic Fashion House Campaigns](https://www.trendhunter.com/trends/springsummer-2024.md) - [Actress-Backed Handbag Collections](https://www.trendhunter.com/trends/galleria-handbag.md) - [Fashion Legend Barbie Dolls](https://www.trendhunter.com/trends/claudia-schiffer-barbie.md) - [Fashion Brand Christmas Ads](https://www.trendhunter.com/trends/chanel-winter-tale.md) - [Sporty Fashion Spring Campaigns](https://www.trendhunter.com/trends/1000-back.md) - [Whimsical High-Fashion Holiday Campaigns](https://www.trendhunter.com/trends/roger-vivier-holiday-2025.md)