# Artisanal Java Branding This Salvador Coffee Packaging is Rustic and Sustainable By Jana Pijak | Published 2015-04-24 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/salvador-coffee References: [lovelypackage](http://lovelypackage.com/salvador-coffee/) Salvador Coffee is an Australian java company that packages their products in rustic and sustainable bags. Based in Sydney, the brand is known for their [artisanal and handcrafted beans](https://www.trendhunter.com/trends/specialty-coffee-collection) that come in a [variety of authentic flavors](https://www.trendhunter.com/trends/caf-mexicano). These include 'Espress Quintana', 'King's Lane' and 'Brasil' blends. Roasting a total of 5 flavors, Salvador Coffee packages their products in [eco-friendly paper bags](https://www.trendhunter.com/trends/happy-products) that feature their signature branding. The bags are accented with block type and feature vintage sticker details that are displayed in a variety of colors. These stickers are adorned with different flavor names and are reflective of the coffee brand's artisanal aesthetic. Fans of fresh and homemade brews will fall in love with Slavador Coffee's products which are all synonymous with quality. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 42% | Activity: 30% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Rustic Packaging:** Opportunity for brands to differentiate themselves by using sustainable and rustic packaging designs. - **Artisanal Branding:** Brands can enhance their appeal by adopting artisanal branding strategies that convey a sense of authenticity and handcraftsmanship. - **Eco-friendly Products:** Growing consumer demand for eco-friendly products creates an opportunity for businesses to develop sustainable offerings. ### Who This Affects Most - **Food and Beverage:** Food and beverage brands can incorporate rustic and sustainable packaging to enhance their products' visual appeal and convey eco-friendly values. - **Retail:** Retailers can explore artisanal branding techniques to attract consumers seeking unique and authentic products. - **Coffee Industry:** The coffee industry can tap into the rising demand for high-quality and handcrafted brews by incorporating artisanal branding and sustainable packaging. ## Related on Trend Hunter - [Modern Coffee Packaging Designs](https://www.trendhunter.com/trends/modern-coffee-packaging.md) - [Plant-Inspired Coffee Packaging](https://www.trendhunter.com/trends/lor-coffee-packaging.md) - [Playful Coffee Packaging](https://www.trendhunter.com/trends/sunday-coffee-project.md) - [Expressive Organic Coffees](https://www.trendhunter.com/trends/expressive-organic-coffee.md) - [Artisan Cafe Coffee Ranges](https://www.trendhunter.com/trends/paddy-scotts.md) - [Recyclable Coffee Packagings](https://www.trendhunter.com/trends/tanuii-coffee.md) - [Aesthetically Pleasing Decaf Packaging](https://www.trendhunter.com/trends/highquality-decaffeinated-coffee.md) - [Rebellious Coffee Brands](https://www.trendhunter.com/trends/rare-breed-coffee.md) - [Card-Labeled Coffee Bags](https://www.trendhunter.com/trends/blueprint-coffee.md)